Write a complete Product experience report for the first time, not to be continued ~ ~ Some angle of view or point of view is bound or lack, hope you make a lot of corrections!
One (a) Android side experience report
Experience Equipment: OPPO N5117
Experience Product: one (a)
Software version: 2.5
Device Operating system: Android4.3
Network: WiFi
Experience Person: Faye
Experience Time: 2015.07.29-
First, preface 1. Product introduction
In this infinite fragmentation of the internet world, users face more and more information every day, and then the user does not have much time or energy to understand or even digest all the things, one daily Select a picture, an article, a problem and a thing, no interaction, not chasing hot spots, not noisy, not asking for the topic, Extremely simple literary reading application, as its slogan "In the complex world, one is enough."
2. Market situation a) describes how the product behaves in the overall market environment (compared with similar products, including downloads, praise, rankings and other statistics)
Reading applications can be broadly divided into several categories, such as the general chatty, such as NetEase cloud reading, including books, novels, magazines, news, pictures, topics, etc., which can be subscribed to the "Daily picture of a select" similar to one daily picture, "one said a" Like one problem, but NetEase Cloud read more interactive, can see more content. For example, the watercress, not only contains a long reading content books, novels, but also includes film and television, music, life, fashion, travel and other rich content, there is a circle of interest, here can be easily found with your favorite people, interactive communication, a literary and artistic fresh reading community applications. A kind of daily newspaper information, such as the Daily News, fresh fruit contains all kinds of information, such as the tiger smell NET is about business information, 36 Krypton flagship entrepreneurial field. A type of question-and-answer reading, such as knowing, Matchbox, you can simply browse the topic of interest, you can also initiate topics or replies. However, people's life is more and more hurried, more and more people can not spend more time to read or choose to read, can only use debris time to read. Fragments of selected reading applications came into being, such as a moment, MONO, one. A moment of the interface style is very beautiful, beautiful card design, a moment of daily selection of more than 10 content including topics, music, stories, books, articles, pictures, poetry, good products, etc., users can not only comment on the praise, but also can edit their own published content, user stickiness and interactivity is very good. Mono design is very special, like looking at a newspaper, there are two sides, the front is today's morning coffee or afternoon tea, the reverse is more comprehensive content, including the world, art, life, music, fashion, food and other selections, mono not only do the "creator" of the selection, but also their own original boutique "mono grains." One is also a fragment collection, but it takes up a shorter time and is simpler or even more primitive, but it also touches a lot of people. The following comparison of the above applications in the Oppo software store the latest version, download volume, scoring statistics, you can see that one launched soon to get a high popularity, high praise.
|
Version |
Download volume |
Score |
NetEase Cloud Reading |
4.9.2 |
12.97 million |
3.9 |
Douban |
2.12 |
531,000 |
3.9 |
Informed daily |
2.5.2 |
238,000 |
4.1 |
Tiger Sniffing net |
2.5.2 |
1511 |
3.0 |
36 Krypton |
3.0.0 |
8053 |
4.5 |
Fruit |
3.8.9 |
167,000 |
4.0 |
Know |
2.4.2 |
688,000 |
4.2 |
Match Box |
3.2.1 |
60,000 |
4.2 |
Moment |
3.0.7 |
253,000 |
4.0 |
MONO |
1.7.5 |
225,000 |
4.1 |
One |
2.5 |
938,000 |
4.4 |
b) Competitor analysis (selection of the above-mentioned products for a simple comparison, including advantage and disadvantage analysis) c) target users and requirements
Second, product experience and analysis 1. Product Features 2. Product information Architecture Figure 3. Task Walk-through (set scene task according to requirement and analyze) 4. Interactive Design 5. UI design Three, summary and suggestions
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