"Er mao seo Tutorial" The Tenth Lesson: SEO Operations-Content Building

Summary of the first few lessons:

1. Keywords: three big tags (homepage, content page)

2. Tags: alt/nofollow

3.404, map, robots.txt ( page) 301 1-3 months

4. uniqueness of URLs

Tip : When do I need to do 301?

A B C three pages at the same time point to a URL, now do 301 to avoid weight dispersion, January-March effective.

The Tenth lesson text:

How to build website content well? Graphic conversion software

1, what website content can help the site to promote rankings? Original, relevant, user-useful (anchor text) press tile machine price, product description, after-sales situation color steel equipment, double-decker machine mechanical product knowledge design machinery flow (readability) The daily maintenance and overhaul of double-layer Press-tile machine

Summary: Site articles must be original early, the latter can be proportional: 5: 2 or 5:3

2, what website content can improve the website conversion rate?

Example: detailed steps and preparation information for the Hefei registered company in 2015?

Baidu looking for pictures, step by step, 2-3 articles a week (Enterprise station), to ensure readability, and original.

Summary: For original and original, improve readability, both sides are caught.

3. How to prevent the content page from being collected by competitors?

Oneself do the article many times will be some weight high site collection to use, note: Baidu will think your article is collected others, because he will be included, and you will not be included, or included very slow.

Copy the following code to the site:

<scriptlanguage=javascript type=text/javascript>

<!--

Document.oncontextmenu=newfunction (' event.returnvalue=false; ');

Document.onselectstart=newfunction (' event.returnvalue=false; ');

-

</SCRIPT>

4, new station phase update what content? How much content is updated daily? What time is the update better?

What's NEW: dependencies

Updated daily: 5 articles or so

Update Time: No limit (preferably keep one or several time periods for each day to do updates)

Update Channel:

(1) Write your own original article: (hard), but the best exercise

(2) Pig mission

5, old station maintenance phase update what content? How much is a good number?

Old station update to ease the main, preferably also relevance; if the weight is 2, 3, or up, a week or a January update will not be a problem, do regular maintenance work.

User troubleshooter:

1. Q: The new station, we can follow the optimization step by step to carry out, then when taking over a molding site, home page, column pages and so on inside the long tail word has been arranged, the site has not ranked, we should from what aspects to consider, this problem I feel quite important.

A : Station optimization (title try not to change) + content + outside the chain of accumulation after the quality of change!

category page Long tail words, title + keywords + description (step by step, not too fierce!) ）

2. Q: How to quickly see a site in which node is down the right, read some webmaster tools data, or can not prepare the judgment, there is no good way.

A: Webmaster tools check Historical data

3. Q: A long tail word search results appear more than 5 promotional links, the word is not worth to do.

A: Promotion and normal collection are two departments, we only need to consider the business value of the word.

First, home competitor website analysis

Second, Baidu products are not much

Third, number of search results

Index of Search (Baidu Index)

4. Q: Often listen to people say, my site does not rank, how to do, then encounter this situation, how to quickly dig out their own site The most advantageous side, that is, how to quickly find their own site of a certain or some of the ranking of some words.

A: Check your site's brand words, refer to the old station (top)

5. Q: We usually do keyword, Baidu index results, the impact of our lyrics, is not sure to meet the Baidu index to do this word.

A: Long tail words, do not need to consider Baidu Index, later, it is necessary to consider the Baidu index more. Because your website already has the weight.

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"Er mao seo Tutorial" The Tenth Lesson: SEO Operations-Content Building