"Feng Cheng Quotations" to detect the interests of customers, with customers to create a communication intersection

Explore the reasons for customers to buy products, find out the customer's purchase motivation, find the customer's most concerned about the interests of the point. Having a good understanding of the possible reasons for a person to buy things can help you identify the interests of your customers early.

In general, customers buy things for the following reasons:

1, the product to his overall impression: The overall image of the appeal, the most able to meet the personality, lifestyle, prominent status of the special needs.

 

2, growth desire, success desire: This is a kind of human needs, similar to what Maslow said about self-growth, self-fulfillment needs.

 

3, safety, peace of mind: clever to tell customers, product safety. Where it's reassuring to be.

 

4, Interpersonal Relationship: Introduction is also an indispensable way to facilitate transactions.

5, convenient: Convenient in general is the focus of customer attention.

 

6, systematization: Comply with the factory automation, office automation development, Systematization has been able to attract customer interest points.

 

7, interests, hobbies: To catch this demand, we will be able to cooperate with each other to talk very happy.

 

8, Price: In addition to the surface price. Special interest is the key to enhance the value of the commodity.

 

9, Services: After-sales service to meet customer safety and peace of mind needs.

 

characteristics, advantages, special interests of the transformation is to play the "sales become your habit, let it become a natural response to your" key, so that customers find your interests, and customers to create intersection.

"Feng Cheng Quotations" to detect the interests of customers, with customers to create a communication intersection