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"ppt sharing" Five kinds of common user analysis scenarios

Source: Internet
Author: User
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The following is to participate in a salon ppt, share to everyone. 5 Types of scenarios for how to do user analysis.

Introduction

Explore where users come from with multichannel marketing analytics. How to come?

Platform and channel matrix

Platform and channel matrix

Cross-platform and channel access feature analysis

Appropriate and inappropriate multi-channel source analysis

Are your users real users?

Characteristics and identification of false users

What is the user site access path

Disadvantages of accessing paths within users ' stations

Application of Access path in User station

What is a user funnel

User Funnel Application Scenario

How to do user funnel analysis

Characteristics of association Analysis

Application of correlation analysis

Application Problems of correlation analysis

Original Address: http://www.searchmarketingart.com/five-type-of-user-analysis.html

"ppt sharing" Five kinds of common user analysis scenarios

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