Research on indexing and analysis of search engines launched on the new site

First factor: the new station is not included

At this time, the website can only be accessed by domain names, and the search engine cannot find it. The focus of this work is not how to speed up Baidu indexing, but how to ensure that the current website has no questions, from layout to keyword setting. If one or more questions are found in the later stage and then modified, the optimization results will inevitably be affected, and the problem may be severely affected by the K-site. Indexing is just a matter of time. When you do what you should do, Baidu will naturally include it. The following lists some of the entries to be done in this phase, with the same emphasis.

1. Review the layout and keywords of the website to prevent Baidu from downgrading the website due to changes in the layout;

2. Add high-quality original articles, make a good impression on Baidu's first record, and prepare for the future;

3. Submit Baidu and other search engines to let them know the existence of the website;

4. Add the classification directory and navigation site.

Factor 2: indexed, but not well ranked

At this stage, the website's PR value is 0, the number of external links is small, there are very few high-quality links, Baidu is rarely included, and Baidu snapshots will be slow. This is an obvious sign of the new station. Everything is new, so some high-quality websites will not exchange links with you. At this time, the focus is not on how to quickly rank him on the homepage, instead, it regularly updates the content (content recommendations are related to keywords) and regularly increases the number of external links (the website where the external links are located is recommended to be related to keywords). These two tasks are used to lay a solid foundation. The following lists some of the entries to be done in this phase, with the same emphasis.

1. Obtain high-quality external links from some of your own resources and require strong external link quantity support. We recommend that you add external links by publishing original soft texts, this will increase the speed faster. If you do not write soft texts, you can modify some other people's articles (this is immoral, but it is helpless) and increase regularly.

2. Add some content every day or every day. The number depends on the webmaster's time. The content and keywords are related. On the basis of original articles, you can adopt pseudo-original methods, but the readability is strong. Never read the articles for ranking purposes, the ultimate result of ranking websites is to serve visitors.

Through a certain amount of time, the website rankings will be improved, and the frequency of Baidu snapshot updates will also increase. It is also an affirmation of your preliminary work, but this ranking is likely to fluctuate. It is possible that today is the first three pages, tomorrow is the eighth page, and the day after tomorrow is up again. This situation is very common, but don't worry. This question is normal at this stage. The following work needs to be done in this phase:

Third factor: ranking around five pages, relatively stable

1. If Baidu knows the answer to the question related to your keywords, leave your own website address, but remember not to leave the website too frequently, and the answer should be organized, do not answer questions in order to answer questions. Baidu accounts are recommended to be at or above level 5. Due to the low level, the website may not be added, or the chance of passing through is very small. In addition to Baidu, there are also many websites with knowledge, such as search and Sogou, which can be used to increase external links.

2. The content addition principle and the external link addition principle can be implemented in accordance with the principles listed in the second stage.

3. Access traffic and access time Baidu has included them in the ranking. Therefore, some methods and measures can be taken to improve the website access Volume. You can post on the forum and promote them in the QQ group, or even fl traffic. However, nothing should be done too much. Forum or QQ posts are too many, and it is likely to be blocked and blocked by T. If the traffic is heavy, the website may be K. So how can we cheat Baidu Spider? You need to follow certain rules, such as refreshing traffic, refreshing 50 today, refreshing 1000 tomorrow, and not refreshing the next day, in this way, we are cheating.

Fourth factor: Ranking on Baidu homepage

This is what we want. Baidu homepage has a total of ten natural ranking positions, each of which has a certain value. Of course, the higher the ranking, the better, however, we need to grasp the following points to learn how to keep your ranking steadily or maintain the current ranking:

1. Study other competitor websites on the Baidu homepage. The research content includes: layout, external links, number of entries, Baidu snapshots, relevance of content and keywords, content update frequency, Domain age, Space speed, and general access volume. In this way, the reason why the website ranks first is obtained. After obtaining your own judgment, you can make up for or surpass the lack of the website.

2. Another key task is to increase the customer's stickiness and cultivate some loyal visitors. The number of top-ranked website visitors is not necessarily more than the number of third-ranked visitors, it is necessary to work hard on the operability and content quality of the website. Improving the customer friendliness is equivalent to improving the ranking of the website.