Search engine optimization does not "die" but into a new era

Mobile Internet to enter the life of netizens, the impact on the internet is enormous, more and more traffic in favor of mobile networks, traditional search engine traffic is threatened. With more and more advertising in social media, the use of search engine optimization to attract users has become increasingly ineffective.

Search engine optimization is becoming more and more standardized

Search engine optimization using the rules of the search engine to improve the site in the search engine rankings in the way, as long as the search engine exists, its optimization method will not disappear. The major search engines to crawl the information requirements of the Internet more and more stringent, leading to the idea that SEO has gone downhill, SEO optimization as a way of web site promotion to obtain traffic in one of the best way, it is undeniable. SEO standardization for US and Baidu is not bad, after all, restless site will fall off, will reward the real hard work to pay the webmaster, in fact, no matter how the search engine algorithm changes, but the user experience is always a measure of the core value of the site. Webmaster to remember: As long as the search engine has not closed down, then the SEO will not disappear naturally.

whether search engine optimization is dying

With the addition of mobile Internet, the major search engines on the strict requirements of SEO, more and more ideas in the discussion of search engine optimization is already dying, social media is catching up with the search, but also narrowing the gap between the search. Data show that in 2012, more than 30% of sites found in users ' websites were obtained through social media. Mobile Internet allows users to eat, drink, play, music, games, shopping, anytime and anywhere in the client solution, the trend to send localized results to mobile users, resulting in the traditional search engine optimization is increasingly important to reduce the importance of one of the reasons. In the network era of traffic fragmentation, mobile interconnection, app client, client online payment function does bring a lot of convenience to users, but with the search engine for SEO optimization algorithm stringent requirements, users through search engines can find more valuable information, mobile interconnection is just the beginning stage, Novelty can attract the attention of users, long-term development or search engine more suitable for users, the development of standardization will let the search engines go longer. Search engine optimization does not "die", but with mobile interconnection into the new era.

search engine has entered the 3.0 New Era

For the development process of search engine optimization, in the seo1.0 era, more is the optimization of the site itself; 2.0 times in addition to the site itself, more attention to the entire external link acquisition and maintenance; SEO3.0 emphasizes that more is the optimization of the whole user satisfaction degree. Search Engine 3.0 times or to do SEO speaking, more is not to get rankings, get ranked just a part of us, more is the whole user satisfaction optimization, how to let users really can find your services and products through search engines, and let your site let users feel that your services and products are good, your services and products are to meet its needs. When the user comes to your site, is it really a website that meets the needs of it, this site can let it get the information you want, it can make it feel that your business is credible, this and you can not get traffic is inter-related, but before we pay more attention to how to bring people over, but did not pay more attention to more people come later, How to make him stay, how to make him more satisfied, how to make him a real consumer. Therefore, the search engine entered into a new era, with much emphasis on the site traffic conversion rate, the user's experience degree.

The direction of the past optimization is more aimed at Baidu, Google's traditional search engines and mainstream search engines, but in recent years, more to the direction of new media, such as micro-blog search, emerging search engines, mobile search, vertical search and so on, they may play a more important role in the future, of course, for these search engines, In particular, micro-blogging, mobile, real-time search, social media search and so on, for enterprises also need to pay attention from now. A5 Marketing (http://www.admin5.cn) has always believed: Search engine optimization did not "die" but into a new era!