I. ranking methods of search engines
As we all know, CFP (content frequency popular) is the sorting of search engines. Its main rules are as follows:
1. webpage content 2. keyword density (proportion of total pages) 3. Website popularity
Note: The rules of each search engine are different. For example, Baidu and Google have different search engines. Their algorithms and crawling frequency are also different.
Ii. Two major Seo Methods
1. White hat SEO techniques, commonly known as legitimate Seo techniques. It refers to the optimization of the search engine by means of legitimate and legal methods that comply with the search engine rules.
As a professional Seo engineer, all articles in google.com/webmasters should be read. I also want to go to Seo forums outside China to learn from external experiences. Websites such as highrankings.com, searchenginewatch.com...
2. Black hat SEO techniques, also known as improper Seo techniques. It is also a cheating Seo method. The most undesirable method.
Common black hat SEO methods include hidden links, hidden text, and keyword stacking.
If you do not work on your website, but are doing these improper Seo actions, you will be punished by search engine vendors. You must know that we are doing optimization to better serve the public, it's not just for search engines!
Note: Don't think you will be smarter than Google or Baidu. They are very refined ~