Keyword research
Before you can optimize the search engine of your website, you must first know what needs to be done. A good start will select 3 or 4 keywords, and you want your website to rank well. With these keywords in your mind, you can set the goal to be the result of ranking into the top 10 Google's Everyone (we refer to Google, because if you can also have rank, your ranking and other search engines ). These keywords can be extensive or specific, but you need to study each of the advantages and disadvantages in our list, and then select.
Broad keywords
One of the broad keywords that many people look for, because they may only have a vague idea of what they are looking. A wide range of keywords are often very short, rather than very specific (for example, "shoes" or "sports "). These keywords are hard to rank #1, because many other websites may have an article or two that mention shoes. However, if your level and keyword are widely used, you will receive a large amount of traffic.
Summary: hard ranking, but it is worth looking at in the long run. We recommend that beginners select only one broad keyword if their industry is not highly competitive.
Specific keywords
A specific keyword contains many adjectives or words, making the search very targeted. People do these types of searches to know exactly what they want (for example, "use black feet "). Search engines with more competitive keywords and easier rankings. The disadvantage is that they receive a large number of small-volume searches every month. In terms of transportation, you will need to have several #1 ranking keywords in order to be equal to one of the top-ranking broad keywords.
Abstract: It is easy to rank, and its highly targeted clicks. The only drawback is that the number of visitors is relatively low.
Unique or brand keywords
These are only for your company. They are the easiest way to get traffic. However, some companies will launch a new product with a unique name and then forget to optimize the keyword on their website. Their
Search engine optimizationA savvy competitor takes over these terms with such awkwardness. If you have a popular brand or product, be sure to optimize these free keywords.
Keyword research tools
Keyword-based research tools are divided into two parts: Wizards and 1, which are difficult to measure. This is partly because Google did not publish the actual number of people and partly because overeager search engine optimization tool developers are trying to sell their products. Because there is such a big uncertainty, the best way to research tools for all keywords is to use a lot of different sources you can. Even if there are multiple sources, you should consider your information collection as a suggestion rather than a fact.
Yahoo has released their keyword search information. For many years, many tools have been based on this specific data. We have collected a variety of useful tools and will give you a keyword for the overall idea, you should make decisions and optimize your website.
Sorting short list
We teach you how to use optimization strategies well. We recommend that you try to target no more than 2 or 3 keyword phrases per page. One common error is that many search engine optimization beginners have things that are different keyword 500 on the same page, waiting for #1 ranking to be launched. This may have been 10 years ago, however, the search engine of the algorithm is more complicated to use these days. Is it cheated. That's why it's best to start with a simple keyword. New websites, especially those that will find it almost impossible to rank and many keyword phrases, started for the first time.
