Semfly: How to solve the difficulties of new station optimization

The Times are progressing, the network is growing, there have been some traditional ways to do not break, but instead of the current Internet, such as the former sales are not limited to sweeping buildings, more in the network to find customers, or customers directly to find us, as well as before advertising, if not at the bus stop to do, or on TV advertising, So that others will know your brand, although the effect is very good, but the cost is too high, so some small and medium-sized enterprises can not make so much money to advertise, but now is not, in the network where we can advertise, let others recognize our company, and the network not only can advertise, also can build brand, So now that the network is very developed, and a variety of promotional methods in lieu of the traditional way, and the network to promote the way there are a lot of free, small and medium-sized enterprises can invite people or their own to do, so that the cost of their own promotion to the lowest, so that now the popularity of online advertising, part of the reason is to promote the product In order for the enterprise or the product to not lag behind the competitor, product updates and brand building is critical, but more important is not lost to the opponent network promotion, so now the network promotion is very popular, and the enterprises are hastily built to promote the website, now the network promotion methods are divided into, search engines, soft text, network advertising , we first for the new site to do search engine optimization to promote the analysis, and learn how to optimize the new site to the search engine homepage, so as to bring the biggest benefits to the enterprise.

　What is the difficulty of the new website promotion?

In Semfly to share how to promote the promotion of new Web site promotion, we must first understand the difficulty of the new website promotion in which, as the saying goes, so we have to understand the reasons, and according to the reasons to solve our problems, First, search engine optimization short SEO promotion is a free use of the search engine to promote one of the technologies, since the free will certainly have a lot of people to do the promotion, including their own competitors, so the difficulty is the first to see how we optimize the keyword competition how difficult, if you are a new station, And the key word you do is that the industry is very competitive, and search for a large number of keywords, such as a new station is difficult to do up, so the first concern is the competition and search volume, the second is the weight of the new site is very low, so the search engine crawl information is not very good, may have some friends on the weight of this do not know, The so-called weight is like credibility, if your site has a long time to provide good information to search engines, then the search engine will be very trusting of your site, and that your site is very safe, so the relevant weight will be very high, the weight of high, spiders will habitually crawl your site every day, for inclusion crawling, Its three optimization time because the website may not be able to update the site information, so that can not smooth to do the station optimization, and finally the image of the search engine rankings, so that the face of such things we do not need to worry about the Internet to download some professional website background source code, which is commonly known as open source backstage things on the site can be , so it's all right.

　Second, how to optimize the new station?

said the new station to do optimization of the difficulty, below we have to deal with the difficulty of analysis and solve, may be some friends see me above the difficulty of optimization, will create fear, feel new station is not very difficult to do up, to tell the truth the new station and the old station optimization is the same, but the only difference is to cultivate the weight of the site, In fact, we have to analyze the competition before what keyword, and some related sites have no background solution, so we have to do a good job before the new site to solve these problems, after these work we will go to do the site optimization, first of all we have to select keywords, keyword choice I will not say more, Just remember to find your product or company beneficial meaningful keywords, how to see whether the keyword is meaningful, we can use Search Engine index query to help us analyze, and combined with keywords in the search engine to collect information on how to query analysis. And then we're going to talk about how to optimize, in the website optimization is divided into two categories, one is the station optimization, a class is outside the station optimization, station optimization means that the internal structure of the site to optimize the code to be included with the search engine to match, another kind of station outside optimization is outside the release chain outside the station, And outside the chain weight to affect the Web site to attract spiders crawling, that how to do a good job in the station outside the station? Share with you here:

1. Optimization in station

In-station optimization is divided into code, station article update, first of all we want to do code matching, according to custom, we modify the code is: title-meta-Pictures-secondary Navigation-links, detailed operation I say, title tags embedded in all you want to do the keyword, the number of keywords is best not more than 5 , more than 5 words optimization difficulty will be greatly improved, the next is the meta optimization, the meta is divided into two, one is keyword another is description, first of all, we have to add all the keywords in keyword, and description write a company profile, Then embed the keyword in the image, and then embed the keyword after the general addition of ALT, in addition to the keyword can be, the secondary navigation is every page to appear, you can invoke the method to invoke, of course, it is best not to call the good, the secondary navigation in all the keywords embedded in, and each keyword to join the hyperlink, Next is to do friendship links, we want to link exchange, Exchange 2 a day can not too much. After saying the code, I'm going to talk about the post update, station article update is very simple, the best article can be original, if the original can not find relevant articles to modify, pay attention not to use tools to modify, the best of their own manual, so readable, the weight will also be high, when the article has been modified, we should naturally embed keywords in the article, Each keyword bold and hyperlink to the home page, so that the natural home page weight will be increased, and can avoid the inside pages on the ranking and the main station is not on the phenomenon.

2, outside the station optimization

Outside the station optimization is not classified, do the outside optimization is to attract spiders crawling site, and outside the chain is an important factor in ranking, the release of the chain there are many ways, first of all, the most common is the forum post, but the forum post has a disadvantage, the general post if the nature of the post ads are too strong or not put into the relevant columns, are likely to be deleted by the webmaster, so we have to avoid such a thing happening, the best place to the relevant columns, and advertising is not too strong, there is a good way is soft, write an original soft, soft wen because it is original, weight so high, this will also affect the site rankings, so write soft wen is very good, Remember that the soft text must be original, and soft text do not write too many keywords, advertising is best not to appear in the Web site finally add the site address, and a keyword can be, there is the growth of the chain is a link trading platform, add keywords in the platform and put the site address, this will also bring the site outside the chain, Next I want to emphasize, raising blog is also very important, when the blog time is long, the weight is naturally high, we can use the High weight blog to help us to increase the chain, or not included in the site to attract spiders crawling collection, so the blog is very good. Outside the chain method I also said so much, of course, there are many, I will not introduce.

Read the semfly wrote the people understand how to operate? In fact, do the new station and do the old station are the same, but the workload arrangement is not the same, may old station do some work ranking will go up, and the new station because the weight is too low, so the ranking is very difficult to do, which requires us to work a lot of speed to improve the weight Search engine speed to include crawling, so that SEO is not difficult, of course, is not a simple thing, more is that we need to do it consistently! From the Shenzhen SEO Training http://www.semfly.com/SEO-peixun/Original, Welcome to join QQ Group 97056106 Exchange SEO knowledge.