Seo basic concept: What is long tail keyword?

After analyzing the search traffic and Keywords of the website, we found that:

1. For small websites, the traffic caused by the target keyword accounts for the majority of the total website search traffic.
2. Keywords that exist on the website directory page and content page will also generate traffic, but there are few.

Non-target keywords on the website, but can also bring the keyword of search traffic, calledLong Tail keywords.

Features of Long Tail keywords include:

1. Long, usually composed of 2-3 words, or even phrases.
2. It exists on the Content Page. In addition to the content page title, it also exists in the content.
3. The search volume is very small and unstable.
4. The customer resulting from long tail keywords is much less likely to be the customer of the website product than the target keyword.
5. Large and medium-sized websites with a large number of long tail keywords bring about a huge total traffic.

For example:

Each article on this site (www.seowhy.com)ArticleKeywords are planned for each directory. These long tail keywords constitute the main traffic of this site. The proportion is about 60%.

Note: The main skill of Seo for large and medium-sized industries lies in the planning of Long Tail keywords.

Transferred from: www.seowhy.com