SEO considerations

Source: Internet
Author: User

SEO beginners need to learn first, because only learning can help you understand what SEO is doing? What does SEO bring to you? What is the essence of SEO and what cannot be done in SEO work? How to become a master?
Secondly, SEO also requires a lot of patience, because SEO is a long-term process and there is no time range. We need a lot of patience and perseverance, so we can't go top of the rankings, poor IP address, and so on all the factors need our patience, and then continue to learn!
A website manager who has just started SEO needs to understand what SEO cannot do and what kind of optimization method is cheating for search engines, which will be punished. Next, we need to continuously conduct experiments, practice must be able to test your learning effect, and then constantly improve to grow!
I am also at the learning stage. I am willing to talk with you more. My website is (www.111cn.net). I hope you can give me more advice!
SEO needs to be analyzed: factors that affect search engine friendliness
(1) website structure: you need to constantly find a website structure that is conducive to user reading and crawling. Create your html and xml Sitemap. Generally, the search engine considers that the weight of the second-level domain name> The second-level Directory> the root directory document. When naming documents and directories, it is better to use pinyin, and the directory level should not be too deep.
(2) the most appropriate combination of website content and corresponding keywords includes the article title, Meta Tag, Header Tag, Body Text, Alt Tag. In Baidu ranking, the title keyword and keyword density in the article occupy a relatively high weight. The keyword in the title and meta can appear twice. It is not suitable for too many keywords. Generally, the keyword density in the article is between 2% and 8%. In addition, adding alt tags to images to describe images is one of the basic qualities of Seoer. (Note: Search engines prefer original articles ).
(3) keywords in the link anchor text. Create an external link or an internal link and add a keyword to the link. For example, if you want to better arrange "Jay Chou images", the anchor text linked to its webpage should contain "Jay Chou images" instead of "images" or "next pages.
(4) external links are very important. Do not link to bad neighbors or send them in groups. Practice has proved that group sending is very bad. Creating external links includes: submitting paid and free Directory websites (such as Yahoo Directory; DMOZ), exchange links, paid links, and link bait. Links are also a measure of pr.
Establishing external links should be the most difficult and interesting in seo, and the setting of link bait is very interesting. For example, some friends joke on Dianshi: if bin Laden opens a blog, pr will be 13. Www.111cn.net
(5) In addition, refer to Chris. dl translation to summarize the google ranking factors
Idea: The person who uses the search engine to search is a search engine customer. The customer uses the search engine to find the information they need, the search engine job is to rank the most relevant webpages with keywords first. Therefore, good for users is the best optimization.
So how does one perform seo on a website?
SEOER needs to develop: Seo workflow
(1) search and determine your keywords (very important! Understand your users, your users' search habits, and keywords. The general process is to search for words related to the primary keyword through Baidu related keywords, and then determine your target words (generally 3-6 keywords). The author believes that the keywords are determined, search keywords are the most important in seo. If you make money through advertisements such as ggad, the keyword of high index and low competition can bring you a lot of traffic, such as the example of "163.com free mailbox. The keyword index also reflects the general situation of online searches by netizens. Understanding the keyword is to better understand your customer needs)
(2) strengthen the content (always remember that the value to users is the soul of the website. You can properly bold keywords in the content to change the color and content title, the meta tag and the alt tag of the image contain keywords .)
(3) internal links and external links (external links play a significant role in the ranking and indexing of search engines. Internal links let the search engine know what you think is important to your website, external links let the search engine think which web pages are important to everyone, if you can write soft text, it is very good, if not, you can go to some forums, blogs, or dig websites, for example, to post articles and link them to the web pages you want to rank. Note: Do not send mass posts or valuable articles when sending them, the keyword link of the anchor text is very effective .)
(4) analyze the statistical source, determine the keywords based on the data, and cycle to the first step. (Through statistics, you can understand the keywords to further enhance content and internal links. Stable ranking. Related tools: webmaster statistics, 51.la)
The author believes that seo is a very practical discipline. Just like doing anything, seo is not very complicated. To become an seo Guru, you need to constantly improve your own quality. It is especially important to broaden your thinking and innovate your eyes.
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