SEO easy to misunderstand knowledge: "Content is king" you misunderstood?

Understand SEO friends know a word "content is king", but there are not many friends who really know what "content is king" needs to do. In particular, novice seoer, when you know this "content is king", just think the content of the site to give users need and can help users from the article to obtain useful knowledge on it.

In fact, the novice so understanding is not wrong, but this one-sided understanding will lead you to execute the wrong way, such as directly collect other people's useful content and other methods, these methods to obtain content appears to be able to meet the user's access to content, but the real "content is king" actually includes the following:

1 Text content Optimization

Text content is the core of most of the site (of course some of the pages are pure pictures), here not only to meet the needs of users can be, but also to meet the needs of search engines, such as how to optimize keywords, keyword density control, related to the chain settings, the article original degree, etc. are to do, so simple collection is not.

2 Picture Animation content optimization

Simple words, although it can meet the needs of users, but the user experience is not good, so the picture animation is very necessary, including picture sharpness optimization, picture size optimization, animation video content quality, animation video animations optimization, etc. these are affecting the user experience of the Picture animation content optimization part.

3 Guide links provided around page content optimization

This is actually in addition to the main content of the page other than the guide links, such as the top half of the page menu navigation, the text on the right side of the recommended content optimization, as well as the content of the text below the optimization. This part is to meet the needs of the user in addition to the body of the requirements of other content. This part of the optimization can quickly improve the user your site's favorite degree and viscosity.

4 Page Accessory Function optimization

In the era of Internet interaction, the user's function of the page is also very needed, such as the collection function, download function, forwarding function, etc., good article without these features, it is difficult to let users actively help you to publicize, so the page is also essential to optimize the function.

5 User Vision optimization for the entire page

Some people think that the first 4 points should be done, but the user's vision will often affect the first impression of the site, just like an interview is very important to the initial impression. For example, the overall layout of the page to make users feel like the 20th century page, how users will like it? Good site will be a period of time on the site revision, for the user to provide a good vision! So it is also critical to improve the user's visual effect through the layout of the art effect.

6 external factor optimization of the page

The previous 5 factors, if resolved, can not guarantee that users will like, because there are external factors: open speed, the other aspects of the page are done very well, but not open or open speed is very slow, that much pity ah, such a result users will leave the first time, so the page open speed optimization is also very important.

Written at the end:

Have seen the above content you will also think that "content is king" only limited to the text content? If you do not understand the friend, hurriedly put the above said every day to carefully check a piece, so that your site really do "content for the King"!

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