From the very beginning, framework websites have become a challenge for professional search engine optimization. Whether to use the framework technology to design a new webpage has become a hot topic. In this article, we provide you with some basic optimization technologies, and you can also understand: how to make a webpage using the framework correct index for the main search engine and how to optimize it.
First, let's take a look at the benefits of using the framework design website. Its superiority lies in the persistence and updating of the whole web design. This is why many website designers tend to use framework technology to design websites. Especially for large websites (with at least 500 pages), the use of the framework structure can make website maintenance easier.
What is a framework webpage?
If the left navigation menu of a webpage is fixed, and the information in the center of the page can be moved up or down, it can be considered as a framework webpage. In addition, some framework site templates place company logos or images on the top of their pages. However, this part is also fixed. Other parts of the page can be moved up, down, or left. Some framework site templates also include links or navigation buttons in their fixed areas. In addition, in a framework webpage, the domain name of the deep page is usually not reflected in the URL (this means that the URL column of the browser does not display the deep page you are currently viewing, but the URL of the home page ).
This problem does not exist in websites with a general structure.
You can see a lot of articles on search engine optimization, whether in some books with better content or on the Internet. In these articles, it is basically believed that the design of websites using frameworks is extremely undesirable. This is because most search engines cannot identify frameworks on webpages or traverse or search the content in frameworks.
In this case, someone may tell you that a website using a framework can never be indexed by a search engine, nor can it be well optimized. This argument is mixed. If the framework is used properly, this argument is untenable. However, if the framework is incorrectly used or the website design does not consider all aspects of today's search engine technology, this sentence is justified.
Why cannot webpages using the framework be correctly indexed?
Here, we will explain to you why web pages using frameworks cannot be correctly indexed by the main search engines (such as Google) of web spiders or web crawlers. In the background code of a framework webpage, we generally see the Title tag (Meta Title), Description tag (Meta Keywords), and keyword tag (Meta Keywords) of the webpage) and other original Tags (Meta Tags), you will also see a framework set Tag ). The content in the framework cannot be reflected in the background code. For search programs of major search engines, such as Google's GoogleBot and Freshbot, the design concept is to completely ignore some HTML code and directly lock the actual content on the webpage for indexing. In this way, Web crawlers cannot find the content to be searched on general framework webpages. This is because the specific content is put in what we call "internal webpage.
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