SEO is not only content and external chain page factors play a role

Source: Internet
Author: User

Many friends think that SEO in addition to content and other outside the chain can be counted as clouds, if a site has a good content and strong outside the chain support, then the site's keyword optimization is easy, in fact, this is not unreasonable, but the majority of the webmaster is the lack of high-quality content and high weight of the outside chain, So other detail factors are more important for optimization, such as the opening speed of the site, the reasonable use of site tags, url settings, and so on, which may affect the ranking of keywords, now in addition to the competition who the content of the site, who is good outside the chain, the rest is a number of fine details to deal with, The better the details, of course, the more advantages in the rankings. Here is the page in the site factors for SEO optimization of some impact:

 One, the page similarity is too high to affect the site included

Site page similarity is too high is a lot of web site is a problem, especially some small enterprise station, content less, page text is not much, and the page right and bottom text are the same. As shown in the Figure A5 page:

  

  

Why is the similarity too high will affect the site included? This can take into account that we are familiar with the original and reprint, generally speaking, original articles are can be quickly indexed by search engines, and reproduced in the article search engine will not be included; Similarly, the Site page similarity is too high, and the page update content is not much, That is relatively false original article, the article less content, then the page similarity is higher, when the overall weight of the site is not high, it will lead to these pages are not included, which is why many corporate Web site articles do not include the reason.

In order to solve this problem, personally think that the corporate web site or some of the lower weight of the new station, should reduce the number of text at the bottom, to remove some of the things that are not used, as well as to reduce the number of recommended side of the article, which is very good for their own site does not

 Second, the website page relevance affects the user experience

Page dependencies are the titles on the page that match the content, assume that the title has appeared on this product, and the content is not reflected, so even if the user came in can not find the content they want, will make the page jump rate increased, so in the construction of the page of the individual think the title should be based on the content of the page to set, Many friends blindly search for high keyword to set up, completely did not take into account the relevance, such as their own a page is about the song, found sad song this keyword has a good search volume, so no matter 3,721, put this keyword directly into the title of the site, In fact, there is no such content on the page at all.

Search engines are now more and more focused on the user experience, it can be from the user's stay time, the user clicks and bounce rate and so on to determine the quality of a page, that is, this page can help users solve the problem, whether they are looking for that content.

 Third, the page's export links and internal chain processing

Page export chain to take more will certainly let this page weight drop, according to link weight value transmission situation to analyze, if you only export links, no import links, then the weight must be dispersed, so for the pages of a lot of irrelevant links should be shielded with nofollow; The internal chain in the station is also a need to pay attention to the problem, a lot of friends in order to optimize a keyword for it to add a link, or even a page with multiple keyword links to point to, also this will spread the weight of the page, we found that many of the keywords linked to the page will appear not included in the phenomenon.

Here's a suggestion, in doing site links, not only to consider the keyword optimization, but also pay attention to the needs of users, do internal links if you can guide users, to bring help to users, that is the best within the chain, which I think it is necessary to refer to Google's internal link processing of the page.

For the impact of the page on SEO for everyone to analyze to this side, in fact, these three points is a lot of seoer ignored the problem, to solve these two points will make their own page to do better precision and excellent, SEO also played a big help, of course, in addition to the page of these two factors there are some other things, such as the length of the article title, the quality of the site content and so on, these are the pages need to pay attention to the problem. Articles by the sad Song Www.yy521.com original, reprinted annotated article source, thank you.



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