A website can get good income, SEO occupies a large component. In the whole SEO, the choice of keyword is crucial, this is directly related to the success of the SEO effect. That is, the substantial benefits brought about by the website. Tyanbo share his experience on this confusion.
This time one of my SEO training trainees on her product station to my advice, she is doing electronic products sales, the site's main MP3, MP4 and so on products. She asked me how to choose the keywords of my website. At first she chose the terms "MP3, MP4". I was directly denying her opinion. I explained to her that the fierce process of competition for these words was unimaginable. It is foolish to rank this word. This will cause her to lose trust in SEO, more importantly, make her website has no income. Then I analyzed the whole sales process for her. People who might search for words like "MP3, MP4," there is a large number of people to obtain information on such products, not to buy the product, we should have this experience, when you want to buy MP3, MP4, will be friends around to ask which brand of products good, in this process, Your heart has already had the brand which wants to buy, even is the brand model. Then you search the search engine is certainly not MP3, MP4 these words, but you think of the brand of products, in the case of Sony, you may go to search "Sony MP3." Even the product model will be added later. So these words are really useful words, and the rank of these words is not very difficult, compared to MP3, MP4 these words, it is simple can not be easy.
At that time I also explained to her a situation, that is the user's search habits, which is also directly related to your site whether SEO success, in the case of domestic, we call the mouse, but in Taiwan, there are many people put the mouse as a cursor. This is the local user search habit.
Generally in the crawl keyword, as long as follow the above two rules, then your SEO process may be very simple to complete, you will find SEO is very useful.