Anchor text
As long as more and more links to other sites are not enough, your site is ranked in search engines. High quality anchor text will play a huge role in your page rankings for specific keywords, especially competitive.
What is anchor text?
The anchor text refers to the words that make a link to them, and put your mouse cursor into a finger pointing hands. For example, in sentencing, "I really like to go to this store", "This store" is an anchor text link.
Why is anchor text important?
Search engines collect data that travels through the Internet and jumps one page at a page. Links to Lifelines, search engines and pages that are used as key indicators to determine the topic they are about to go. If 100 sites link to a website linked to "Texas architect" or similar words, the search engine can be quite confident that the site is an architect in Texas State.
Targeted keywords
If you want a page ranking keyword is particularly difficult, be sure to dedicate the keyword in your anchor text. Many novice will ask to link the pages they are trying to push and forget the anchor text. Although getting in touch with a page is definitely going to help, you should try at least some key word anchor text when you get the chance.
The different anchor texts are slightly
Imagine the situation: you know which keywords to target, and you start getting the keywords you expect. This is great, but you should be careful to receive too many links and look exactly the same. If you have 99 links pointing to your Web page "Rocky Mountain Oyster," it will send a red flag at Google, and these links may be abnormal links. This is bad! You don't want Google to be suspicious.
Instead, when you ask others to link to your Web page, ask for changes, keywords such as: "Rocky Mountain Oysters", "alternative Oysters", "Rockies Festival", "Rocky Hill Food", and so on. This is because people use anchor text in the past and you have to be cautious about the way to do this today.
Keyword and URL alignment
When getting all of these with ideal anchor text, make sure you connect to the correct Web page, is a very common mistake simply link to the homepage (www.example.com) Instead of the page and should get the link (www.example.com/rock, mountain/ oysters.php).