SEO Optimization---Learn to establish a high conversion rate of the Site keyword library

Want to optimize good one website, industry analysis, and keyword mining is necessary, there are certain keywords ranking, but the conversion rate and traffic is not ideal this situation is mostly only focus on the Index keyword rankings, and ignore the long tail keyword and some no index but can bring huge flow of keywords.

Most of the site's search traffic from a single search is not much of the long tail keyword is almost every SEO know things, the more large and medium-sized and portal-type site, long-tailed word traffic accounted for the heavier. This is why a lot of SEO has been shouting to pay attention to long-tail words, to continue to expand, to optimize the long-tail word keyword reason.

Long Tail keyword mining is a relatively tedious work, but also need to do long-term things.

Generally speaking, the extension of the long tail keywords are the following:

1, Baidu dropdown box and related search

Baidu dropdown box by the hint can also get some long tail keywords, these words to a large extent will allow users to search directly, so also has a certain amount of traffic and conversion effect, the relevant search is the same. But because the drop-down box is the monomer search, the expansion amount is small, not suitable for the large-scale long tail word expansion.

2. Flow Statistics Tool

This is the next search engine behind the keyword and a large number of access to real and valuable long-tail word method. With the help of website traffic Statistics tool, not only can analyze the source of website traffic, but also can analyze the user's specific search behavior, that is, the user is through what search words into the site.

3. Customer Service Software

Website common customer service software, such as Business Pass, 53KF, music language and so on provide keyword download tool, this is definitely the user real search keywords, and has considerable business and conversion value. Of course, this is a large part of the background traffic statistics tools have overlapping keywords, can be used as a filter key words.

If possible, these customer service companies have a keyword database, you can think of ways to come over some, expand their own website keyword library, not beautiful!

4. Question and answer platform and professional community

Like Baidu know, search and ask, Tianya question and answer these comprehensive question and answer platform, all walks of life question and answer will have, although flooded with a large number of promotional and advertising questions and answers, but there are a lot of real user questions and answers, so a large part of the long tail words may be our brain storm unexpected, Is following the search engine backstage keyword tool and traffic statistics after the mining of the key word after another big long tail extension method.

For example, when Baidu knows to search for a target keyword, there will be many problems related to this keyword, and through this many related issues to search again, there will be more on the question of this keyword, so the cycle, the long tail of the use of key resources can be an endless stream.

Some professional communities or forums, such as 39 health, are the best places for the medical industry to find keywords.

PS: The above 4 methods can also be done by doing a simple script, which saves a lot of manpower and time, to batch mining long tail keywords to bring convenience.

5, the search engine provides webmaster Tools/keyword Tools

Google's webmaster tools and Baidu's Phoenix Nest auction background keyword query has expanded the function of key words, in the domestic, stationmaster and SEO are mainly Baidu, so Baidu bidding background keywords relatively important, search times and expand the word volume is relatively true and reliable.

6. Webmaster Tools and keyword software

Webmaster tools at present, like Webmaster home, Love station nets, webmaster helpers have similar keywords to expand the query, and give the keyword Baidu index, search volume and optimization difficulty, to a certain extent can also expand a certain amount of keywords.

7. Split Combination

The site target keywords in a certain form of the split, and then in a combination of permutations, the production of large numbers of long tail keywords is a common practice of many sites, although not like the search engine backstage, traffic statistics and question and answer platform three of the key words in the authenticity and value of the high cost-effective, But also can get a large number of keywords, all-round to the key words covered, is a comprehensive cast-in-place expansion method.

8. Other methods

For example, to the competitor's website, you can make some crawler tools to grab the long tail words of the opponent's website, carry out the heavy, screening, etc., into the keyword library. Or the use of Baidu Index, search the list of these tools, to collect and expand some long-tailed words.

Summarize a few ways to dig long tail keywords:

1. 产品核心词+品牌名称，通用型号;2. 产品核心词+商业模式;3. 产品核心词+服务方式;4. 产品核心词+企业性质;5. 产品核心词+错字别字，缩写;6. 产品服务核心词+搜索意图;7. 产品服务核心词+质地，特点，功能;8. 产品服务核心词+应用领域，地域名称。

SEO Optimization---Learn to establish a high conversion rate of the Site keyword library