Key points: keyword selection, keyword location, keyword density
1. Determine the total content of the site positioning of the keyword, usually has hundreds of. At the beginning of the channel construction, 10-20 key keywords were selected and the keywords derived from these words were used as the first optimization objects.
2. Increase the likelihood of Google double-listing. In particular, the core keywords of the final page can be 1, accompanied by 2, 3 derivative words.
3. Will important prominent key words as far as possible on the front page position, for each column page, the list page evenly assigns the different key words.
4. Try to place the key phrases that need to be optimized near a Web page. (for example, to optimize Windows Vista SP1, try to place windows and Vista SP1 close to each other).
5. You can place keywords in the link in the page. (But this effect is decreasing)
6. The key keywords for each page are best controlled within 4, and each keyword has a density of 2% to 8%. The total density of page core keywords is around 25%.
7. Add keywords in title and description (keyword is said to be no longer the search engine attention), title, put up to 3 keywords, description put up to 3-4 keywords. Use keywords to make sentences, 250 letters.
8. You can increase the density of keywords by adding a link to the topic in the page. Try not to increase the density of keywords by simply piling up a lot of repetitive keywords. For example, articles around Windows Server 2003 and IIS keywords, you can increase the density of keywords by adding a variety of articles related to Windows, Windows Server, IIS, and Windows 2003.