Seo optimization-optimization of website architecture

Source: Internet
Author: User

Website architecture: the structure of the website, the subject of the website, and the content complement each other to form a website.

It affects the indexing order of the website and crawlers crawl through the track.

Framework structure:

Consider what the framework structure of the entire website contains, what the content is, and what the relationship between them. Build the website framework design,

Home Page-navigation (which is at the beginning, taking into account two factors: SEO, User Group habits)-Level 2 Directory

...... Company Contact Information, message board, and controller habits. If the update frequency is the highest, put the first best, but also take into account the habits of the crowd. Take people's habits as the dominant factor. Generally. There are slight changes in the order before and after. If it is not enough, make up for it elsewhere.

There are many interactive things and many posts. It is hard to see if you put the post on the left side. What should we do? Put the most active entries at the top of the navigation bar. The most advantageous position is the left side, but it will affect the user experience. It's easy to put an image or a special effect, and use a large weather Code box to leave a message on the right side. The latest message or something will be placed at the top.

The order of functional sections placed on a page is to put the most active code at the beginning. In this way, SE spider will become attractive to our website. GOOGLE captures about 2500 characters on the page. Some pages may only capture dozens of words. If the homepage is designed, you need to retrieve a lot of content. Maybe our news section is the most active, maybe our product is fixed display. We put the most active forum, product introduction, company introduction on the nearest side of SE, and contact us.

We need to set the architecture to limit the crawling trajectory of the SE. Each piece is a very important thing. In this case, it is necessary to concatenate each other using programs. In the process of series, do not concatenate too many sections, the path is too deep. If it is too deep, it will not be crawled. It will only capture the content of four or less webpages.

The focus is on website news. SE crawls directly to the news section. If news is further divided into industry news and international news, it will gradually extend.

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