SEO optimization: The layout of Web site navigation should consider several issues

To do the site everyone is considering one thing is the user experience, user experience can be said to be a part of the search engine, so I have the user experience is also logically understood as part of SEO, and a site navigation is the most responsive to a site user experience one of the places, but also the user to see the first place after entering the site , so today and you discuss this issue, that is the layout of the site navigation should pay attention to what the problem, hope to the webmaster to take some inspiration.

The quantity should be refined and simplified

Regardless of the general small and medium sized enterprise website and personal website, or is a small scale large-scale industry website, in our layout website navigation must consider a principle, that is the quantity wants to guarantee the simplification, the reason is very simple, for an ordinary user, If you enter the site to see too many of the navigation will involuntarily feel overwhelmed, because too many choices will only let users do not know how to choose, and sometimes see the dense navigation, really is impossible. So on the whole, the number must be streamlined, in the ability to express the theme of the site, can be less as little as possible.

Semantic expression of precision

After the first point, the second one is the refinement of the semantic expression, this is very simple to say, but in peacetime use, many owners take for granted the layout of their own navigation classification, some touch the ambiguous words will make users ambiguous, so the navigation must use the simplest, the most original words, Let 10 users see what it means to know what it is, and it will not cause any ambiguity, such navigation is successful. If you do not know how to classify, in addition to doing market research and user surveys, the most effective way is to refer to your competitors, on the basis of their opponents to add their own understanding, it will not be bad. Some of the Web site's navigation is full of industry terminology, literally do not understand what is said, in fact, this will not appear to you professional, nor will you improve the bargaining chip, the real user to accept your core factor is your service and technology, users of your acceptance.

Secondary navigation Powerful supplement

After saying the main navigation, the key point is to talk about the next navigator, the second navigation is generally located at the bottom of the site, sometimes we also say that the column page navigation called the secondary navigation, or the dominant navigation of all categories, we can call it a secondary navigation. Do not underestimate the navigation, it is a powerful supplement to the site, when we click or select the main navigation, we have found the approximate direction we want to go, and further through the second navigation can accurately reach the heart of the classification channel or the final page, so the second navigation on the word must be carefully considered, There must be no words to touch the borderline. A good navigation is equivalent to a guide, you can in the effective time of the most labor saving time to read what they want to see, the importance of the site is self-evident.

Fundamentals of Art

After a few points in front of a bit involved in the technical level of things, and finally talk to you a little bit more relaxed aspects, that is the beauty of navigation. A Web site navigation is equivalent to one of the façade, we do not seek gaudy, only beautiful, generous, practical good. But some of the site's navigation is really so that users can not stand, mouse put up no response, but the function is available, my suggestion is to have at least some small changes, such as underline, background color, etc., at least let users know that the navigation is normal use, can give a little psychological support is the best. On the other hand, do not make navigation too personalized, otherwise the public will not stand. It is not advisable to challenge the psychological bottom line of the public because of your personal preferences. In terms of navigation aesthetics, my standard sharing network can not be called perfect, but very simple and practical, it is easy to let users click and find what they want, I hope the webmaster can refer to.

Speaking of which, these core aspects are already pretty much the same, a long time ago also did not think of a navigation there are so many places worthy of our thinking, but with the longer to do the station more and more found that sometimes we do not check the flow, but the conversion rate of the lower the important reason may be due to a small defect, such as navigation design and so on. So today to put forward, hope Stationmaster has harvest. Well, this article on to this, from: Standard sharing network, URL: http://www.anystandards.com/, reproduced please retain the copyright, thank you!