Seo practices-Tips for updating articles

Seo practices-Update Article Skills

I keep a record of my operations and Thoughts on Seo optimization, and 80% of the operations I 've described may be incorrect, I will only describe the accumulation of some knowledge and the comparison of errors before and after my continuous practice.

Article content construction is the basis for improving website indexing and keyword ranking, and the specific content is how to refine these work. Laha personally feels that detail is the focus.

How many articles are published every day?

I have been thinking about this problem. I personally think that search engines are more focused on blogs.ProgramTherefore, when establishing a travel agency business management network, I chose a blog program and created a CMS topic. This subconsciously implies that I will not update a large number of website contents every day without energy. I have never advocated collection. I collect 20 articles every day. It is better to publish two pseudo-original articles. I have always believed that a single page can be optimized. I have also seen a case. There was no Seo concept at that time, and it was amazing that a master made two or three pages, then we can bring tens of thousands of traffic through Baidu. It may change over time or maybe the master used black hats. But it won't change one idea: a single page can be optimized, and articles are not updated much every day but refined. It is appropriate to update 2-8 articles on a daily basis.

How to implement targeted updates?

If you plan to update 2-8 articles each day, what are the updated content of these 8 articles, that is, the targeted updates mentioned above, which are generally updated according to the two rules.
1. At the initial stage of website construction, we have determined the primary keyword and long tail keyword when filtering keywords. If the main keyword is too popular and many competitors, I will adopt the rural city-surrounded mode, which is to constantly add articles containing long tail keywords, for example, the main keyword of travel agency management is "travel agency ", however, in terms of competition and personal ability, I have chosen to first make some long tail and a bit cold. The key is "Best Travel Agency", "Travel Agency management", and "Beijing Spring and Autumn travel agency". In this way:
The first one will play the role of "original accumulation", so that your website has a base.
The second one can improve our self-confidence. We are afraid of cracking attacks. We are afraid that keyword rankings remain unchanged after M is optimized for a long time.

2. The second rule is to mine statistics on your website. For example, when I analyzed the website search engine, I found that many users came to my article to search for "problems with travel agencies, therefore, Baidu found that "problems with travel agencies" are on the second page. Therefore, I will release some articles containing similar tags, such as the solution to problems in the travel agency industry.

How to deal with details during update?

In fact, there are many such articles on the Internet. The key is whether or not we have done this! Originality is quite difficult for my Webmaster. At present, my plan is to create an original article every Monday, and others are pseudo-originality (the problem here is that it will be condemned by many original authors, this depends on everyone's ideas and ways of doing things ).
If I want to update my article on the above two rules, let's talk about the details that I should pay attention to when updating my personal feelings.

1. How to Find the desired articles: I usually seldom use Baidu to search for the desired content. Instead, I use live to search for the desired articles, that is to say, we should avoid duplication with Baidu and GG to include content, and we will also find high-quality articles through blog search or forum search.
2. Title modification: The title must be modified and cannot deviate from the content. The Chinese word combination is profound and profound, and the change of the title is diversified. The title must contain keywords. For example, if the main keyword I have identified in this article is "problems with travel agencies", the title must contain the word with moderate length.
3. content modification: laha's personal feeling is that Seo can be done well if the user experience is good. A good search engine is certainly preferred for users. Therefore, when changing an article, you should also think about what information he wants from the user's perspective.
1) We recommend that you modify the first paragraph. organize one or two sentences by yourself, which should be "self-centered.
2) You are used to using tags such as <B> <strong> to highlight your key points.
3) add links to the content already on the site mentioned in this article. For example, when "team travel" is mentioned in the article, an existing link (my tag) is added to team travel ).
4) The second rule to be updated as mentioned above (Important ). It is the article you mentioned again in your article that you have previously published, and has already ranked Baidu well. Add links to these articles. For example, the willingness to express "last time we provided XXXX for everyone" is to make the original page ranking more advanced.
5) be good at using nofollow. everyone is used to adding nofollow to the comment link. In fact, if you feel that this link does not work for you and must be used, you are advised to add nofollow to the link.
6) The section is clear. You can use it in bold or red, so that you do not feel tired when reading it.
7) Make sure to add the appropriate ALT in the article image. If there are multiple alt images, they must not be the same.
8) the number of words in the content. It is good to fully express the content. In fact, you can also pay attention to it. You need to consider the template of your program. Is there a large proportion of content templates in the same place? If there is a large proportion, we recommend that you have a little more content. Requirements from our teachers in the fifth grade Composition It must be 800 characters in length. Poetry is limited. Try again.
9) Pay attention to tags. tags are the same as search results pages. A tag is equivalent to a page. The tag is the simplest and largest way to add content. Secondly, search engines are becoming more and more fond of tags.
In fact, the above are all described as follows: 1 The content should not be the same as the original content of the website or the articles already indexed on the search engine. 2. Increasing the number of internal links is the foundation for building the website. It is increasingly important to improve the key sub-ranking of websites.