Web site editing is the soul of the site, how to standardize the editorial writing when the drawbacks, then we should pay attention to the following points to avoid the mistakes we encountered in the process of writing, so as to achieve a network benefit of the article:
One: article title
A good article title is the core of the article, we write in the process of using relatively novel title, and stand in the user's point of view, but not too alternative or add too much advertising words, to conform to user search habits. Also learn the principle of participle, the title can not exceed 15 words and concise and clear; a good title that can attract spiders, but also to get users.
Two: article content
The first paragraph, the middle and the tail of the article three parts;
(1) In this part we want to establish our keyword distribution quantity, and its density. Article writing must be standardized, without affecting the reading of the case to adjust the order of the passage.
(2) Head: Must appear the key words, remember to put the keyword bold display, appear in the first paragraph is better than in the bottom, but must be original.
(3) Central: This part is mainly to write the advantages of our products and other information, but to add pictures, all pictures must add Alt, because spiders can not crawl when crawling pictures, will think your alt and your picture is consistent, so more conducive to ranking. Also add keywords that are not covered in the title and its paragraphs. Each picture must be added, remember to try to add in the middle, so that users can see more natural, improve user experience and spider crawling habits.
(4) Tail: The end part must also appear keyword, but not too deliberately. Let it be.
Three: Key Words
The core of an article is the key word, keyword selection and distribution is also critical.
Keyword selection: main keyword, long tail keyword
(1) The main keyword is the search for a large category, relatively hot, competitive degree is relatively large, ranking more difficult to do.
Example: Car--bicycle--bicycles--folding bicycle--** brand
(2) long tail keyword search quantity is small, a bit cold, the competition degree is small, the rank is better to do.
Example: Bicycle price-bicycle price--Bicycle speed
Keywords Distribution: Keyword distribution is critical, too little unfavorable to optimization, too many Baidu think you are cheating, so each text of the keyword proportion should be in 3%--9%, the first paragraph and title should appear the main keyword tail should appear long tail keyword and do not affect the reading distribution evenly.
Four: Essentials Summary
Article originality, title selection, the organization of the article, the choice of key words and distribution, I believe these points are done you will be a qualified SEO editor.
This article original author month God small Fat, my website www.h8002.com, please everybody more guidance, reminds a sentence if reprint please respect the copyright good, thanks cooperation!