SEO work: To update and update the seoer are fools

Doing site update is one of the daily work of every seoer, this job is boring, so most seoer have made a serious mistake: update to update. Do this station for a long time to update, both tired and no gain, because the inside simply can not attract users, even if you are more high-quality original, can not get good rankings and traffic.

So in order not to become an update only for the SEO fool, how should the station update this piece of work?

No.1: Pay attention to update the content of the website, do not cart before the horse

Babyliu first use a period of time before a hospital registered website as an example, this site is a typical content update the cart before the horse, first screenshot for everyone to see:

　　

This site is updated almost daily health knowledge, although each is a certain depth of false original, but this approach to the role of the ranking is almost negligible. After all, the user came to this site is to register, the content of the site should be updated around registered, so that users know more about how the site is registered, rather than to see these senseless health knowledge. The content of the website is like a clothes, the content update if and the website type does not match, like an old person wears the young man to wear skirt, T-shirt, only can let the person have no language and joke. Seoer first of all to the Web site for a comprehensive analysis, analysis of the site may be the user groups, and then simulate user behavior, according to their own investigation and the same type of excellent site analysis, to update the contents of the station, as Babyliu just said the registration station, the contents of the station should be registered, Instead of writing some meaningless health knowledge.

No.2: Writing articles is not the only way to update the site, update product information as important as the picture

Product Enterprise Station Seoer will ignore this practice, they often think that the update station is just to write articles, you let me write the corresponding article, then I will write this article about the product slightly. This idea is one-sided, a website is not just an article appealing, the picture will let the user to your website interest, especially the enterprise station, the product picture is has the function which displays the product, takes the Babyliu to take one enterprise station as an example, this station updates does very well, the article content is not many, but the picture is very abundant, The following figure:

　　

This enterprise station administrator every day will be more new product picture information, attracted a lot of users browsing, conversion rate is very high, therefore, the picture of the update is just as important, SEO Update station to pay attention to this detail, do not only update the article.

No.3: In-station renewal should pay attention to the timeliness and value of

The content of the site must have timeliness, many seoer are only to complete the task, the N years ago the information also copied out, such an update is not meaningful, as the following image of a Web site:

　　

Seoer should always pay attention to the hot current affairs around, the product and the latest information to show users to browse, and regularly update the content of this series, so that users can browse to meaningful information, will have a good impression on the site, the article can reflect the value of it should have.

Station update is not blind, a cart before the horse, without any value of content updates can not attract users, seoer as long as the reflection number of their own update work, change "in order to update and update" style, adhere to the user experience in the station update, Babyliu believe that the site's ranking and traffic will certainly climb, I hope you seoer do not do a just to update and to update the fool. This article by Babyliu original, if need to reprint, I hope that the brothers annotated Beijing Children's Hospital online booking registration http://www.123ertong.com, younger brother will be extremely grateful!