Seven indicators on SEO effectiveness evaluation you know what?

A SEO-optimized site, if a keyword also does not appear in the search results page of the search engine, then it can be said that this is a failure of optimization. What are the factors that determine SEO effectiveness?

1. Keywords Ranking

A SEO-optimized site, if a keyword also does not appear in the home page, then it can be said that this is a failure of optimization; but not that SEO optimization results is the keyword ranking first, because a lot of unethical SEO to provide you with the keyword is essentially no commercial value, that is, A worthless keyword ranking even if first, is not counted as a successful SEO optimization. So the keyword is only a standard.

2, search engine index amount and the number of reverse links

A SEO-optimized site, if only a few pages, then may be just optimized, or it may be the site has been K dropped. If seoer to you, we have optimized the end, you look at your so-and-so ranking is the first, this time you must not pay, because in fact, your station has been a problem. That is to say, a SEO optimized station, search engine index and the number of backlinks should be more than the original, of course, if other conditions are unchanged.

3. Website traffic (independent IP and PV)

For commercial stations, optimized sites have a lot of PV is meaningless, unless there are many IPs, because an IP can only proxy a customer, and PV no more can not increase the customer, so that the business site IP does not increase the SEO effect even if the failure, and for the entertainment station, the number of IP is not related to them, What they care about is how many pages a user has seen, and the more pages they look at, the more advertising they earn.

4. PR and SR

PR is Google's evaluation of the site is a sign of good or bad, but it has not been updated. If the SEO-optimized website, PR from 4 to 1, that can only indicate the failure of the optimization, if the PR has been 0 words, that also means that the SEO does not in place, a website optimization end PR should also grow with, of course, Sr, Sogou rank should also grow.

5. Alexa rankings and China website rankings

This is a lot of people do not pay attention, but these indicators are should rise, if Alexa and China site rankings are in reverse, then SEO effect is certainly not very good.

6, search engine traffic as a percentage of total traffic

Through the search engine to the traffic if not to grow, also said that the SEO optimization failure, of course, if other conditions are not changed, if the traffic caused by the increase in advertising, then the search engine will bring a corresponding decline in traffic.

7. Bounce Rate

If a site's bounce rate is 100%, and after the optimization is 100%, then this optimization is a failure. The bounce rate should be reduced as SEO is optimized, and fewer visitors out of the way indicates the more successful the optimization.

Seven indicators on SEO effectiveness evaluation you know what?