Community: In Xugu's eyes, which 6 keywords are most important to the operating community?
This is about 6 keywords from Mr Xie's community view. Core members of the seed community this is the first; this is the 2nd growth-the community has to grow fast through itself; This is the 3rd scale-a larger community has more room to grow, more valuable; This is the 4th structure--the community structure must be comprehensive, The vertical community structure is congenitally deficient; This is the 5th "atmosphere"--the atmosphere of the community to be warm, we must spend great efforts to build a harmonious community; This is the 6th "carrier"----------the interaction between people and people in the community through information and emotion. This part is the thought of Mr Xie teacher, I sum up
What is the relationship between these 6 words?
Relying on each other, and of course there are priorities, such as seeds, on the early stage is very important.
Let's take your community as a case study. First talk about the seeds, what users you see as the seed, how do you find them, draw them, let them exert their force?
The seeds of my community have a congenital advantage, I do not need to find, because originally China's preschool education Network is aimed at the parents of the children of the crowd is not to say, is based on their needs, and constantly modify the Community procedures to meet their children's needs to show their own recognition of your community, this is very important, if you do this, they will help you publicize.
You are the child parents this crowd service, has not specially identified, organizes a group of core members?
Core members do not need to identify, they will find you, will be their own when the owner in the first keyword-seed, as a community operator what is worth paying special attention to it should be familiar with the field of easy to find seeds.
2nd: Growth-the community to achieve rapid growth through their own, what does it mean?
The community has the self growth manifests in the 61bay, can describe is relies on own member to help you to advertise, recognizes you actually a good community, must be obtains the Community core personnel's approval.
What are the most agreeable aspects of your membership? How did you get it?
After recognition, they will do the dedication, and bring more people to come in, this is the nature of self growth. What they most agree on is the cleanliness of the community, the lack of a messy influence on children, and the things that are not conducive to children's growth.
In the aspect of self growth, is there anything to be taken into account in addition to membership identification?
Of course the good structure of the community and search engine marketing is very important, when it comes to structure, we jump to the 4th word. There are several facets to the structure. I understand the structure, (1) The Community's content System (2) Community's population attribute
What are the requirements for the content system?
The 4th keyword in the structure, refers to the community of people, scope, content system to be clear, clear, in fact, I also mentioned in the handout, the way the community shows. Now the BBS is more similar to the traditional article to show the way better 21manager, each post has been related to the post, Maayee community, there are classification topics, and I do, is automatic aggregation.
Automatic aggregation, refers to?
Pull out some of the hot topics that are actually community search
http://bbs.61bay.com/v1-1-5565.htmEveryone look at this page, I put out the topic of pregnancy, that the aggregation of the main banner net what is the difference? Maybe your aggregation surface is more perpendicular to the point? This post, the child 1 years old, from Shunyi can be aggregated. Moreover, I was the first to provide relevant posts directly, but the relevant posts need to reduce the user's browsing efficiency, so there will be a trend, after the convergence of civilian technology. For example, I want to be a pet-oriented BBS. Just go and aggregate the online pet forum. Cause after BBS are no one to operate, we all converged? This related topic, click Rate and related posts, do not know how to be sure than the relevant stickers low, specific I did not compare, but certainly better than no
How do you think about the scope of community content? How wide and how professional? Is there a phased consideration?
There are periodic considerations, this is also a common problem. The scope of the community content, the early period must be tightened, the latter must be released, this one tightly put, the knowledge inside is very large, completely dependent on your core members.
It's totally dependent on your core membership, how do you understand that?
Your core members, will send a lot of posts, new arrivals, the style of posting will be similar, and the theme is similar.
Early through what way to guide or induce user posts, 61BAY, you have any good strategy?
They'll have some activists in the early days, and you can encourage them. Community style after the formation, but certainly there are some disturbances or not meet your expectations of users, we do not hurry, not to 3 point empty bottles, to see the mainstream community style, too concentrated theme also need to diffuse the 6th "carrier"- People in the community interact with each other through information, emotion and other carriers.
How did you develop and use the carrier? Or rely on the guidance of the core members. The carrier, the first is the information content, the second is the emotion which the information stimulates a community is an exchange place if cannot inspire the emotion, lets everybody understand the communication, this community does not exist the significance is.
What are your experiences in this area?
In fact, I think the viscosity of a community is also reflected in your feelings for the community and those friends of the community even if you are not online for a long time, if you remember that the community has a good friend in, you will also see how you inspire emotions? The community can only provide warm space and environment, in fact this is the 5th, in the atmosphere of construction.
What do you like better?
I can do this. Many people don't care about this, but I think this is the key to a community success.
How did you do that?
Encourage the owner to reply to the new speaker how to encourage? As far as possible do not have a reply to the speech, can be said to ask you to register in a community, said a word no one to you, you will participate in this community?
How to design value trends for users? What issues should be noted?
Good question, in fact, is the humanization, through what way to encourage the patch to be patient to reply to the user's speech? The unique value orientation, that is, the blue sea, I think this is to distinguish between real demand and false demand, there are a lot of market demand looks very big, in fact, there is no market, but you think how to distinguish, this discrimination depends on your business vision, this may be the gap between people, for example: Wisteria-Business , do you think Xugu answered your question? Everyone's intelligence is similar but the final success of the factors, may be in these details, the details determine success or failure, it is very reasonable.
Encourage the owner, or rely on the feelings of how to guide users in the site to produce more content?
Not the owner of a large number of posts that ... In fact, as long as it is willing to participate in your community, you will respect you. In fact, as long as he is willing to participate in your community, you will respect you, so you just respect them, give them the opportunity is enough.
How to guide users to create more content in the site?
This is still to rely on the owner to guide, appropriate through the owner of the activities to guide, I think, to do a good community, just beginning a group of intermediary users to drive the whole community atmosphere and emotion, ant community is a typical calendar. But for the majority of people who do the community, the initial stage, in addition to their own, it is difficult to find an emotional administrator. For example, my community has recently made my hometown attractions show a good hundreds of spots, this is relying on the guide how to guide the class foot in the first few users of the situation, can adhere to the Community User Service, there is an idiom solitaire, have returned to nearly 2000 times may be personal understanding or my questions a little vague.
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