Sky Software Station CEO Zhang He: teach you to improve software download rate

At present, the sky ranked first software monthly download volume of more than 2 million. Earlier, in the Baidu Alliance held a pioneer forum, as guests attended the Sky Software Station CEO Zhang He, to a large number of software authors to analyze the reason why a software can get such a large amount of download. He believes that the word of mouth effect is a very important factor, if users feel that a good software, he will tell his friends around, think how to better improve their communication effect, it is more important than doing harm to the user experience.

The continuous update of software version has a great effect on improving software download rate. Super Bunny and optimization master can be said to be the same level of two software, but the optimization master in the Sky software station Download the ranking is 23, and the Super Rabbit is the 7th place. According to observation, the Super Rabbit Update frequency is far higher than the master of optimization, a software constantly updated version or upgrade, it is easy for users to see progress.

Software authors can also use the major software stations to promote and promote the software download rate, at present, for users to download the main free software and sharing software. New software can be published software tutorials to make users aware of themselves, because many users in the use of software is only in an initial state, but if the software has a textbook and technology release, users will deepen the understanding of the software, and then based on this tutorial download software for trial.

In addition, it is possible to exchange traffic with other partners. The sky in the recent and rising to reach a special version of the cooperation, the rising version of the download reached 200,000, this is the number of other special edition software can not be reached. As long as the above points, the site, whether well-known or not well-known, can be significantly improved.

However, the quality of software is the most important factor to determine the download rate of software, the software provided by the download station is mainly divided into green software, free software and no malicious plug-in software. Green software fully take into account the user experience, it is clear that the green no plug-in software download rate is higher than there are plug-ins have installation prompts.

Many software will be used in the early days of strong plug such a number of means to obtain the effect of quick success, but will seriously hurt the user experience, this way for the long-term development of software is unfavorable, Word-of-mouth effect is the best way to improve the software download rate.