Spy on the novel website SEO optimization details

Like leisure time to see the novel's friends must have a passion for the novel site, several large novel sites, such as the beginning of the Chinese network, in addition to countless small novel sites, most of these novels belong to personal webmaster, then the novel site in SEO optimization should pay attention to which optimization details? But first have to analyze the characteristics of the novel site, the different types of Web sites in the optimization process is certainly a difference, this is indisputable. There are two main features of novel websites:

　First: The content of the whole station is large

Novel Web sites are basically text, content is also very large, because a novel usually has thousands of chapters, so the calculation you know how many pages on a novel site. The novel type website belongs to a large-scale website, along with Unceasingly adds the novel chapter, the entire website content quantity is conceivable. If let more pages be included in Baidu, this is a big problem in itself. These novel web site SEO traffic is from a large number of long tail keywords, for a large number of pages of the site, how do we do the structure of the site, so that its Baidu spider better crawling it? This is the first big problem of optimization!

　Second: The page similarity degree is high

We all know that the original is the soul of the content of the site, but used in the novel type of Web site is impractical, because the content of the novel's Web site is the same, the same is "the fairy" this novel, we can not casually carry out false original it, so most of the content of the novel site is repeated, the author read a few novel Nets, found that its page template is similar, the content repeats plus the template similar, which causes its page similarity is very high. Two article the same article, Baidu will be included Which? This I think we know, of course, is the high weight of the site, even if the original articles reproduced others, the high weight of the site will soon be included, and sometimes their own site on the original article is not included, this is a big unreasonable Baidu algorithm.

Summing up the above two points, we do a novel site optimization, the focus is to solve the two major problems, that is, how to reduce the similarity of the page, how to increase the inclusion of pages. The following analysis of a novel site example, to see if the novel site is not aware of the above two questions, the following figure:

　　

3 months of the new station PR4, BD weight 3, and then look at the site's collection number: More than 28,000, related fields: 3470. From the total number of pages in this novel station, the number of this collection is obviously very small. Outside the chain type is also relatively single, basically see is the internal link, because the amount of content, so do not have to do too many external chain, the main stations do the chain, small station do outside the chain, this principle still makes sense. Again to analyze the novel like this kind of website update frequency, General Enterprise Station we just the next day update one or two original article can be. But the content of the novel type of website is very large, the following figure, this is the last 24 hours of Baidu included page:

　　

Site results are probably 1100 of the included quantity, it is conceivable that the actual number of updates is certainly more than 1100, because some pages are not included in Baidu. It is difficult to keep a certain amount of update frequency on the website of novel class. Because a lot of content should be to collect other novel website, or only oneself to type. Site update frequency is not a layer unchanged, you can through the above two SEO fine-tuning method to summarize the page included. One, try not to directly copy, paste other novel website template, can be appropriate to modify, stone to see some novel site article page is the same, because the story of the novel site page needs the largest display content, other content is not very important. Second, in order to reduce the similarity of the page, you can set up a section of the article page to display random content, can be the recommended novel name, can also be the latest reader comments, in each page to add a reader comment more appropriate.

Summary: For the site like the novel, SEO the biggest problem is included, tens of thousands of, hundreds of thousands of of the page how to make spiders crawl, which itself is very difficult, the site structure is not good, the site code is not concise, and so on, these will affect spiders crawling and crawling. The above I just rough talk a little, to the point, I hope to have a master to guide the large Web site how to do SEO planning.

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