Static seo-optimized url-based website ranking analysis

In the early stages of development, seo search engines are generally reluctant to crawl and include dynamic URLs. The main reason is that they are stuck in an infinite loop or contain a large number of duplicate content, resulting in a great waste of resources.

What is a dynamic path?

A dynamic path is a path that contains question marks, well numbers, and other special symbols. Simply put, a path that contains numbers and letters is a dynamic path.

Why static website URLs?

The static url of our website is a common problem of website optimization. The static website path can help our website crawl and crawl more easily; meanwhile, the static url will help improve user experience. Too long URLs are not conducive to the spread of users, and too long URLs will not affect users' memory. Dynamic URLs are not conducive to search engines. Although google spider can capture dynamic paths, it is recommended to use static paths.

How to make url static

Static website URLs. Currently, large programs provide pseudo-static resources, such as Zhimeng and DZ forums, for example, how does my wp blog do pseudo-static data? Choose settings-fixed link, and select the last custom structure. The path we need is as follows:

The following rules are used for pseudo-static blog wordpress:

/% Ctegory %/invalid postnameapps.html

/% Ctegory %/response post_id).html

/Configure postnameapps.html

/Optional post_id1_.html can select pseudo-static as needed.

Static URLs should be called "pseudo-static", that is to say, there are still HTML users on the server to dynamically generate pages during access, but through URL rewriting technology, the website looks static. Some CMS systems can also achieve true static. After the webmaster adds products or articles, the system automatically generates static HTML files. For search engines, real static and pseudo static are no different.

Static URL setting rules for website optimization 1. The shorter the URL, the better

Short URLs facilitate propagation and replication. When the webmaster links, the URL is usually copied directly. There is no problem with the short URL, and it will be difficult to copy long URLs, or the replication may be incomplete, resulting in a 404 error.

Static URL setting rules for website optimization 2. Avoid too many parameters

Use static URLs whenever possible. If it cannot be implemented technically, dynamic URLs must be used and parameters should be minimized. Generally, 2 ~ Within three parameters. Too many users are dazzled by parameters, which may also cause indexing problems.

Static URL setting rules for website optimization 3. As few directory levels as possible

This refers to the physical directory structure. Of course, the directory level is related to the entire classification structure of the website. The more classification layers, the more Directory layers. When possible, especially for static URLs, try to use fewer directory levels. According to the observation, Baidu especially prefers pages with few directory levels.

Static URL setting rules for website optimization 4. Descriptive file and directory names

Especially for English websites, directories and file names should be descriptive so that users can see at a glance what the URL content should be. For example, URLhttp: // www.111cn.net/tag/56 zongcai

It is much better than http://www.111cn.net/Weibo/687.html.

Static URL setting rules for website optimization 5. URL contains keywords

Keywords appear in URLs, which can also improve page relevance and contribute a score in ranking. The higher the keyword appears, the better. That is to say, it is best to appear in the domain name. The second is to appear in the directory name, and the least effect is to appear in the file name. However, it is better not to accumulate keywords.

Static URL setting rules for website optimization 6. All letters must be in lowercase

(1) all lowercase letters are easy to input manually and will not make mistakes due to case-insensitive doping.

(2) some servers are case-sensitive. A 404 error may occur when the webmaster makes a link or when the user inputs the link. In addition, the robots file code is case-sensitive, and the entire directory may not be included in a letter.

Static URL setting rules for website optimization 7. Use of hyphens

We recommend that you use a hyphen (1) to separate words in a directory or file name. Do not use a hyphen or other strange letters. The search engine treats the short horizontal line in the URL as a space, while the offline line is ignored.

In fact, the website URL is only a detail of the website optimization, but the Wuhan SEO consultant Mr. Anze believes that as long as you grasp the details, I think seo should not be much difficult. For seo optimization technology, seo optimization, seo optimization and other related website optimization problems, Baidu search "SEO Weibo" to enter the Souba seo alliance webmaster Wuhan SEO consultant Mr. Anze technical support blog, there will be content you expect.