Stay ahead and leave the winter to your opponents

A slightly warm, sunny evening, Zhongguancun landmark building in the cool company of Steel mansion, busy day still energetic Koo and reporters talk about Youku nearly 3 years of business and lost. Koo demeanor calm, reporters from his body can not see the internet industry another winter coming feeling.

At this point, on the other side of the globe, the Fed is busy raising 85 billion of billions of dollars in loans to bail out US insurance giant AIG. Lehman Brothers and Merrill Lynch had collapsed a day before. The financial tsunami hit so suddenly that the global economy had no time to cushion it into the winter, and the Chinese Internet industry was also feeling the ice and snow.

In order to explore the Internet industry for the winter, the previous Alibaba Jack Ma invited Soft silver Chairman son Hangzhou sermon. Son recommendation: The Internet industry should use the winter to achieve management, industry upgrade, improve management level and product quality, while improving product technology content and product value-added. When the next industry outbreak arrives, there will be a chance for a ready person to seize the opportunity.

Youku's 2008 years of survival and development and the proposal of sun Justice quite fit: when many websites compress expenses, abide by "cash is king" commandment, Koo but go against its way, increase investment, speed up marketing network and layout, enhance the competition of content and media cooperation, and finally realize the flow aspect of the whole industry. Conceit. "

Busy ancient Yong clang to the cold winter to the opponents, but he still keep a bit sober optimism: "Now said that the profit is too early, the goal of Youku, is still striving for 2009 years income over 100 million yuan, and then to do more than 300 million in a year." 100 million yuan is not profitable, 300 million always profitable. "The Koo of the venture-capital is clearly adept at controlling the frequency and rhythm of enterprise development." Since Youku has become the front-runner, it is only a matter of time before the tempo is kept.

Koo's most admired entrepreneur is the pinglun of Apple's Chobs. Apple's success is legendary, Pinglun is impetuous woman, and the view is unique. Can Youku let Koo achievement post Sohu after another legend? Perhaps the Chinese Internet winter will be exhausted, there will be the answer.

-Personal Resume

August 1966, born in Hong Kong;

1989, University of California, Berkeley undergraduate graduation, into the international management consulting giant Bain;

1992, admitted to Stanford University, received an MBA degree;

1993, the Hong Kong company of Procter and Gamble;

1994, vice president of rich countries Group of venture capital company, engaged in media, entertainment and industrial ventures;

1999-2005, joined Sohu, successive Sohu senior vice president and Chief financial officer, chief operating officer, president and chief operating officer;

2006, the establishment of video site Youku;

2008, Youku became the largest and the second largest video site in the world.