Strengthening the construction of inner chain anchor text to effectively improve the weight of whole station

Anchor text for Web site SEO role is self-evident, but many seoer will ignore the site within the chain of anchor text construction. If you look at the whole site as a link unit, the anchor text in the chain can improve the ranking. But the search engine is not to consider the site domain name, but to each page for the unit to calculate external links and anchor text, whether it is Google's PR calculation method or Baidu's influence factors are so.

1, inside the chain anchor text to promote the collection of Web pages

In recent months, Baidu's core algorithm update speed and frequency is very fast, including the recent release of the "Baidu web2.0 anti-spam Raiders", are aimed at how to properly optimize the site guidelines. Its core is to let webmaster around the site content to find ways to improve the quality of content, how to retain users, the ultimate goal of SEO is always the best content presented to the user. However, one of the difficulties of the new station is to include the issue, the extension of the audit period, often in a long period of time are only included in the first page, but not content pages.

If your site is only included in the home page and delay the release of content pages, you should be from the anchor text link in-depth thinking. For example, the author's website www.pangpangge.com, in most articles page, contains the main keywords such as SEO, network impact, and so on anchor text links, automatic index for the whole station. In addition, each article through the anchor text to point to the relevant articles within the site, Anchor text area is not limited to the bottom of the site and the sidebar, the article interspersed with anchor text export weight higher. Let spiders in the crawl process can be fully indexed to the content page.

2. Internal chain anchor text enhances user experience

Do not only from the SEO point of view to consider the problem, we have found that many sites do not consider how to optimize, but can have a good ranking. Why? Because they always stand on the user's point of view, all the activities of the site is always user-friendly, display valuable content as the starting point.

Site within the chain of anchor text construction is also so, in the Web page content description process, for netizens have interest or doubt place to add anchor text, not only can greatly strengthen the site PV number, win users, but also for Baidu weight scoring plus a bright spot. You know, the activities of netizens in the website is also an important factor to evaluate a website. For example, a site with a bounce rate greater than 90% will never get a good ranking.

3, within the chain anchor text is to enhance the weight of the Web site Magic Weapon

Site Baidu weight or site PR calculation, with the chain quantity and quality has a direct relationship, this is beyond doubt. And for a single Web page, the chain anchor text is undoubtedly the weight of the weapon, the page content to form a net link. The external links of the article pages, more than other domain names brought, but the other pages within the site to bring. Through the chain anchor text, optimize the long tail keyword, you can achieve unexpected results. Including your column page, tag page, search page, etc., can be pointed through the anchor text, improve the weight to get ranked.

Most of the webmaster study how to obtain high-quality outside the chain, how to increase the number of chain, although these work is very important, but also can not ignore the station anchor text optimization. We carefully look at the Baidu Optimization Guide can also be seen from the optimization of user experience, the first to do a good job in the station, is the first step of SEO. Site collection, the ranking of the site is no more than that.