Summary of the new term SEO in 2007 (search engine optimization)

In 2007, website owners basically used SEO technology to optimize their websites, but lack of experience and knowledge of Baidu and Google algorithms, various SEO software, SEO tutorials, and SEO services emerge one after another.

 

Let's talk about the SEO tutorial. Basically there are many people on the internet who have written a lot of flashy SEO soft articles to promote themselves, just like a car, he showed you the way cars are made, and there is no way to tell you how to make them. This year, the search engine has changed rapidly and frequently, even if it was a tutorial from yesterday, it may change today, so we can only rely on ourselves to study it slowly. "The road is too long for us to build a long distance, so I will go up and down to seek help." It is better to rely on others to rely on myself.

In 2007, a very large SEO team emerged in China, including formal SEO services and personal SEO services. However, personal SEO services accounted for the vast majority, from Baidu search SEO companies, about 5,720,000 related webpages show that there is already a huge market supply and demand. How should we adapt to the search engine optimization market in China? Many people say SEO companies, so now it is imminent to develop an SEO-related industry standard. This year, the SEO industry in Taiwan has published an SEO ethical standard. I will post it here for your reference, let's see what your SEO service has done?

SEO ethics (traditional Chinese)

 

Whether as a website builder who is committed to providing relevant and high-quality content to search users, we are also engaged in helping customers obtain SEO practitioners with high search engine rankings-collectively referred to as SEO implementers below-we voluntarily abide by the following SEO ethics:

SEO implementers shall not intentionally harm customers, including the accidental reuse of any SEO technology or means that may lead to the deletion or blocking of customers' websites by search engines. For some websites that use some potentially risky technologies, use robots.txt to exclude them.

SEO implementers shall not intentionally violate any rules or requirements that explicitly limit or prohibit the search engine or webpage directory. When the search engine or webpage directory rules are adjusted, SEO practitioners should be able to respond in a timely manner and fix the problems on the customer's website. If the relevant rules and requirements are not clear, SEO practitioners should avoid using SEO technologies or techniques with corresponding risks before further clarification.

 

SEO implementers shall not intentionally mislead or harm users. When a user arrives at the customer's website through a search engine, the user should be able to see the content that is really relevant to the search items, which includes

Search engines and user behaviors are spoofed by using web pages such as Bridge pages and bait pages. At the same time, when the content of the web page is closely related to the optimization keyword, the content of the search user cannot contain attacks.

SEO implementers shall not violate any laws and regulations, including those that violate the requirements of copyrights and trademark rights and are still internationally accepted.

 

SEO practitioners are not allowed to gain ranking benefits by providing false information to websites. In addition to user browsers, regions, and languages, the website shall not provide different content to different visitors in any way. Generally, access requests to specific URLs should return consistent results.

SEO practitioners shall not use the results of others, including the results of others, such as SEO cases or text, to call their own works, or use other people's materials without the prior consent of the original author.

SEO practitioners shall not exaggerate or falsify their abilities, education level, training, performance, certification, partners, technical strength and experience during publicity, this also includes non-disclosure of SEO implementation projects, cases, enterprise resources, and customer lists to determine the behavior of the left and right customers. At the same time, any guarantee made to the customer should be clear, authentic and reliable.

SEO implementers shall not treat different customers differently without explicit notice, and shall not prefer some customers because they will gain more benefits. From a theoretical point of view, all customers should enjoy the same treatment and obtain the same or equivalent search engine optimization benefits.

SEO implementers are not allowed to give users a non-tangible commitment. This includes giving users a hint of ensuring the ranking position, or contracting a large number of similar website search engine optimization services targeting the same keyword, it also includes commitments such as ensuring the long-term effectiveness of rankings.

SEO implementers should provide customers with clear solutions to disputes, including displaying addresses, phone numbers, and other contact information in prominent locations on the website, and third-party arbitration solutions for disputes on the website.

SEO implementers are responsible for the customer and ensure that the customer information is not disclosed. Any information disclosed by SEO implementers must be carried out without the customer's rights and interests being damaged. At the same time, without the customer's consent, the customer name, logo, and other information that may lead to customer exposure shall not be disclosed in SEO cases.

SEO implementers should do their best to increase or maintain the ranking of their websites in the search engine. The customer pays for the corresponding services, and SEO implementers should use appropriate and reasonable technologies and means, improves or ensures the ranking of the customer's website in the search engine within the scope required by the search engine rules