Website optimization is the most taboo is the search engine K site, this is said to be the search engine K station is mainly Baidu K station, because only Baidu will K station, other like Google, Sogou, and 360 search few K station may be, at least the author has optimized a number of enterprise stations, and only Baidu K over the site. As for why Baidu is so "arrogant", I believe that we all understand.
First to explain the author of the optimization of the site, starting from September 7, the author first to work in the company, directly facing the management of 7 Enterprise station optimization management work, because it is a network company, it is not surprising. But the problem comes out, there are 4 stations were Baidu K, only 3 have a certain ranking, then I think, why should take over other people's mess? There is no way, in order to improve themselves, but also for the livelihood, the author is willing to inherit these several enterprise station.
On the first day of work, the author began to seriously contrast those sites and ranked by K stable site, after all, before the same person in the management site, its optimization techniques must be almost. Therefore, after the comparison, the author still found the problem.
Problem one, by K of those enterprise stations have a certain weight, but is not update the snapshot, the number of chain also has a certain number, but also the trend of rising (as shown below)
Problem two, be the site of the powerful link a lot of links, because it is a network of companies, outsourcing site A lot of this is normal, and some links also exist problems, such as some sites have been k, but the link is still in.
Problem three, the page keyword push is very serious, in general, the enterprise station appears keyword push the situation is widespread (said to have certain commercial meaning), but this kind of situation certainly to the enterprise station left rank the root of the root.
The above three questions is the author to several K's site reason's preliminary diagnosis, generally one station causes by K the factor many, like host, Content collection, webpage duplication and so on. As to whether it is because of these factors caused by the site is not very clear, after all, now site optimization methods have a variety of black and white, as long as the ranking, any means can not be excluded. To solve these problems, the author also began to optimize the.
First of all, for K site, whether it is a corporate station or a variety of sites (such as Taobao station), appear similar to the first problem, according to the author personally think, to a large extent, because the garbage content is too much, resulting in spiders are not crawled, and then Baidu is judged as a spam site, snapshots are naturally not updated. In the case of increasing the chain, the spider patronage site is very high frequency, which you can download the Web page log to view. Since there is so much junk content, and these content spiders do not like things, of course, need to delete. However, there is another problem, relative to the enterprise station, the content is quite scarce, and for the enterprise, there is no certain content is not. However, from the point of view of the SEO, the rubbish content to the enterprise station is like the chicken ribs--leave the useless, take the pity. In obtaining the consent of the leader, the author or the rubbish content to delete, to search engine a happy!
Secondly, the author of the link on a certain change in the links to those who are the power of friendship links have been removed, and then replaced by a good ranking and a certain weight of the friendship link, to try to guide the spider over, want to update the Web page snapshots have some help. Links for Web site optimization is also a compulsory course, but also the bane of implicating. Any site in K, in the conduct of a certain problem-checking, friendship links is bound to be able to ignore.
Next, the Enterprise station content keyword pushes the question, the author in this problem's technique is carries on the page the change, guarantees the keyword occurrence frequency control in 2/3, namely the main keyword does not appear more than 3 times, the long tail keyword occurrence number not more than 2 times. Here, according to the author of the observation of some enterprises, most of the network companies to do the site when the website will follow such a principle, the page will not be very high frequency of keywords, to avoid keyword push-cutting problem caused by the site was K's tragic end.
Finally, when the author of these powerful enterprises to do the above related work, the author also carried out the necessary outside the chain of work, these outside the chain is also very necessary. So, the author is how to do outside the chain of it? Obviously, to some high weight and can be quickly included in the site, the forum to carry out the necessary outside the chain to attract the attention of search engines, such as A5 forum, 28 push, push A, SEO forum, etc., the following diagram is the author outside the chain.
After more than 20 days of hard fighting, really kung Fu, 4 were K enterprise station has 3 sites have been restored rankings. Sure enough, the author of these sites by the power of the reasons for the judgement or has a certain correctness, unfortunately, there is still a station has not recovered.
But the author firmly believe that the road to optimize the site as long as the SEO in the right direction to optimize, the site was restored rankings that is sooner or later things. And those through the "gray" means of the method is doomed to not long, especially for the enterprise station, corporate Web site optimization as a general corporate culture, good corporate culture can make an enterprise exclusive one side, the normal optimization is the survival of the enterprise station.
This article by Liuzhou seo:http://www.0772sd.com Original, reprint please indicate the source!