Talking about five main points of optimizing user experience

Each webmaster in the process of optimization are also in the pursuit of superior user experience, but also clearly understand the user experience on the site rankings and the weight has the inevitable impact, Baidu also more and more emphasis on user experience on the importance of the site. However, what is the user experience?

In fact, user experience is the user access to a site from the site pictures, text, layout, and other comprehensive factors to get the feeling, the user is the main, user experience is the subjective feelings of visitors, which is why so many webmaster feel the user experience is difficult to do well. User experience for E-commerce sites feel doubly obvious, it will affect the site's traffic, conversion rate. The user experience bad website, even if has the flow conversion rate is not high, then how should we optimize the user experience?

In fact, the user experience said it is not difficult, said easy, the most important thing is to change from the point of view of the visitors, not to the subjective feelings to operate the site, to combine the views of many users in the site when the construction of the team or friends to consider the views, and then combined with the search engine optimization. Below I will talk about the user experience optimization should pay attention to the five aspects.

One: the speed of Web site access

This is the first factor, to join the user found that a Web site to open slowly, or even open, will eventually be turned off as a price, so no matter how beautiful your site, and ultimately a very failed user experience. So it is very important to say a fast and stable space, which I feel especially deeply, not to be regretted by the cheap space advertisement. If a lot of people visit your site can not open, conveniently turn off will affect the search engine for your approval, spiders will think your site is not worth, and thus affect your site rankings.

Second: The value of the website content

This refers to the value of the content of your site is the content of the user swimming, that is, user access to the things needed, each user to a website, must be that the site has the content or services he needs. Now many stationmaster in order to attract the search engine the patronage and the random original, but the website also does not have any characteristic content, this will affect the user experience. Site content This piece is very important, users generally prefer the content of the illustrated, webmaster can also be updated at the same time to insert some of the relevance of the picture, to help improve the user experience.

Third: The layout of the site design

Web site layout design is also particularly important, if your site layout complex, between the messy connection, when users enter your site still need a few minutes to find the content he needs, he will come the second time? So, the layout of the site should be simple and clear, so that users can find the first sight of the content he needs; The color of the site should also be more beautiful or concise style, do not use the extra dazzling or too eye-catching things, users will be very disgusted. Of course, the design of the site is not only the surface of the layout, but also in-depth navigation, content introduction, fast sharing and so on, in this respect not only to search engine optimization, but also for the user experience and optimization.

Four: The target users of the website

The planning of each site should be the initial planning of their own site targeted users and their own market segments, especially do E-commerce site, such a site around the target users to optimize, clear what they need, what the habit, so that in the design of the site can be easier to do user experience.

Five: The late activities of the website

Every successful website must have a loyal user group, these loyal users we should pay special attention to. For these users, webmasters can be scheduled to hold some interaction and attract them to come in again shopping, not only to maintain the old users, but also to attract new customers, so that more users to accept your site. The website can also hold voting or suggested activities, get the views of the user group on the website, find the deficiencies of the website, so as to double perfect the function of the website, optimize the user experience.

Original author: bai Le hair products Global Buy Card poetry shampoo http://www.bylots.com Copyright © reprint must be linked to the form of the author and the original source!