Talking about: How to use Baidu Webmaster tools to promote site ranking

SEO practitioners are blessed! Now we do SEO, there is Baidu Webmaster platform for guidance, we can get a lot of Baidu search engine algorithm principle, we can based on this principle to make our website more in line with the rules of Baidu, so as to get a better ranking, which was a few years ago we never thought of. Remember just start to do SEO, basically rely on hearsay, heard every day to update the article can promote rankings, every day to go to update, listen to Peer said SEO is hair outside the chain, we will continue to hair outside the chain every day, but we always have no basis. Just like our modern college entrance examination, with the Education Department will have an outline of the exam, we can follow the outline of the content targeted to review, and not like headless flies like a bump everywhere. Baidu Webmaster Platform launched, to our SEO practitioners lit a lamp, led the direction of SEO, we have to use this tool for our SEO services, then this article to introduce some of Baidu webmaster platform Some of the more applicable tools.

　First, Baidu crawl anomaly tool.

Most of our small and medium Web sites are used in virtual space, if the space often fails to cause the site can not open, the impact on the site is very bad. It's like you open a mall, and when customers come to your shopping mall and find that you are not open, then your customers are likely to lose their trust in your shopping malls, and next time do not want to patronize you. However, because of our limited time and energy, it is impossible to check whether the website can be opened normally on a daily basis, so this exception tool is very useful. Take my personal website for example, take a look at the following picture:

From the above, I know that my site does not crawl exceptions, indicating that the space is stable, but if there are multiple crawl exceptions, then we have to consider changing space or server.

　Second, Baidu Crawl diagnostic tools.

Do not have a few SEO do not touch the site is hung horse, if we do not go to regular inspection, such as the discovery of the site a large number of anomalies included, it is late, once the Baidu included these Trojan files, may directly cause the site down right or even K station. In particular, the process of weaving dreams, with more people, there are many people to study the loophole of dream weaving, the probability of a trojan is higher. But many of us SEO is not understand the code, the site is a Trojan may not know, that this Baidu crawl diagnostic tools can solve our problems, please look at the following figure:

　　

My site appears to crawl normal, but if now abnormal, Baidu will make corresponding hints and references, should be resolved immediately. It is recommended that you use this tool regularly to prevent it from happening.

　Third, outside the chain analysis tool.

This tool is too important for us. Baidu in the Webmaster platform has been explained, if the site's garbage outside the chain too much, will directly affect the site in the search engine performance. Then you may think that I did not go to the outside of the chain, so this tool for us is useless, so it is wrong. Even if you do not send out the chain, the chain will be actively reproduced outside the chain of your content, and then your content is linked to the outside chain of garbage. In the absence of this tool, we can not count the outside of the chain of garbage, now we have the external chain of Baidu analysis tools, we can directly reject the chain, so that it will be free from the pain of the outside of the garbage. Another situation is that competitors may maliciously carry out a spam chain attack, with this tool we can directly refuse to avoid becoming bones. The following is my website's rejection chain tool:

If we find out that the chain is unhealthy, we reject it directly and prevent negative effects on our website.

　　Four, dead chain submission tool.

If the site's dead chain data accumulates too much and is displayed on the search results page, it has a negative impact on the site's own access experience and user transformation. On the other hand, Baidu check dead chain process will also bring an additional burden on the site, affecting other normal pages of the site crawl and index. So when our site appears dead chain, we have to timely through the Baidu Webmaster platform for submission.

The above is just Baidu webmaster platform some of the most common tools, it for our SEO pointed out the direction, we suggest that we also pay more attention to this platform to promote the healthy development of our website! This article by Chengli Automobile Factory (http://www.51sashuiche.com/) original start in A5 net, Reprint please indicate the link!