Teach you how to solve the difficulties of the awkward period of the new station?

Every successful site is a step by step up from the new station, especially in our grassroots webmaster hands of those sites. As a new station, must have their own embarrassing period, such as the new station is not included, the new station has no snapshots, no friend chain is willing to exchange and so on. This awkward period, Wang Shifan want to use their own experience to help solve the problem, so that quickly and scientifically improve the weight of the new station and the ranking of the site.

　　

Embarrassing one: The new station ranking fluctuations, let us why the situation?

"A few days ago the site rankings are more than 20, and now fell to more than 50, swollen mody do?" Last Friday ranked on the home page, how a weekend back to rank 100 after? Do you often encounter such a situation? The rankings are good, but not a few days again to become a prototype.

If you're upset about the situation? That means you don't know Baidu's ranking rules. In layman's terms, Baidu's ranking rules fall into two categories: Earlier, the new station has just been established, want to rank, you must rely on the content of the site update and high quality outside the chain support; Later, the new station has a certain ranking, indicating that Baidu gave a certain weight, want to let you present in front of the user, to see users can like? If the user likes, and falls in love with the website, then the website rank will be quite stable, and has promoted, even rises to the homepage position. The late process here, of course, must not be missing content updates and the support of the chain, at least compared to the early stage can be as little as possible.

Now know why the site has just ranked, and suddenly ranked the reason for the decline? From the perspective of user experience, your site is not the user needs and favorite, I believe that solve this problem, the ranking of the site will be stable.

Two: New station online how to achieve the day included, the day snapshot?

Full of confidence to upload the website after the official online, it is found that a week, the past month, the home has not included. The content is increasing every day, the chain is doing every day, why is it not included?

How to let the new station on the line will have the day snapshot and included? Wang Shifan believe that such a problem, many people have answers and articles, here just to focus on speaking. 1. Stable space. Taobao on the space, 90% are rubbish, believe their own tested. 2. Website template. Div+css easy for spiders to crawl and crawl, simple and generous. 3. Keyword density. Site online when not to have this concept in mind, this will only let us optimize more deliberately, the site's secondary navigation delete useless inside the chain, do not need to add keyword anchor text, even if increased, will only increase the impression of excessive optimization points. 4. Website content. I believe a lot of this is clear, high quality and illustrated. 5. Check robots.txt and site map. Check whether the robots.txt has shielded crawler, update the site map in time to promote crawling and crawl crawler.

Embarrassed three: New station exchange friend chain want to have backbone?

"Are you a new station?" We are not exchanging with the new station for a while! " The new station weight is low, next time cooperates! And so on, you must have met this embarrassment, their new station does not have the weight, not too much included, others do not want to exchange. Is it possible for us to have a three-point low in our new station?

The new station is also a backbone. How to do a new station with backbone? First, cross links are not available. Many new stations are anxious to make friends chain, they disregard the cross link. You know, many cross links are "suffer" links. Second, grazing, illegal site can not do. Be sure to open each other's website and have a look. Third, site: Home and Domain: home. If all is not in the first, indicating that there is a right to drop may need to be carefully examined. Four, the other friend chain number more than 30 can not do. General corporate web site more than 30 friends chain has been a lot, and so we add in, there is no possibility of weight promotion.

Awkward four: The new station did not rank early, how to promote the increase in traffic?

In the Enterprise to do SEO friends should know that the enterprise boss are impatient, I hope that the site on the line there is traffic, and even orders. But this is contrary to the normal optimization, it is impossible to just online sites have rankings, even black hat is not so fast. So, how early the new station "borrow Flow"?

How does the new station "borrow flow"? Borrow Law One: catch the long tail word. Although the new station does not have the weight, does not do the main keyword rank, may the long tail keyword can do the short-term rank, the flow is adds up. Second: Video marketing to obtain traffic. Make video must pay attention to the relevance of the site. If the corporate site is to do farm fun, then we can record a line travel video on Youku, with links to the site. Borrow the law three: write industry soft Wen, put the industry station. Like Wang Shifan need to promote the team site, you can write a SEO-related articles to the A5, seowhy and so on industry sites, to enhance the reputation and build brand to enhance the team site traffic. Borrow the law four: QQ Group and QQ Group Mail. And then take Wang Shifan Optimization Team example, we first create an SEO Exchange group, through the QQ group gathered some intention of the flow, followed by in-depth promotion, of course, QQ Group promotion can not be too straightforward, otherwise unable to stay flow.

Finally, the new station will inevitably have embarrassing period, how we in this awkward period to solve problems, but also need everyone to practice more summary. This article is written here, focus on the new station included, friends chain and promote the flow of the problem, but also hope that you can have some harvest. This article by the Wang Shifan Team Service website Net purchase entire www.13zuowen.com original provision, reprint please indicate the copyright information!