Tencent QQ product Manager talking about the quality of Internet Product Manager

On March 5, 2010 19:52 58 seconds, Tencent QQ at the same time the number of online users to break 100 million, cool mouth tracking reported this historic event:QQ at the same time online number of billion, QQ "billion" the arrival of the era, in this special day, Tencent internal nature will be held to celebrate the conference, but a product can not stop before, can not be satisfied with the status quo, happy, but also to find repeated summary and induction. According to Pingguo guess, it is likely to be a product manager of Tencent issued an article, read, benefited, I admire the manager's boldness and foresight. Through his rigorous product attitude and strict critical spirit, Pingguo believes that under his leadership of the products must be a great product!

To tell you the truth, I have endured for a long time. But I still need to make it clear that today's meeting will be a victory, a successful Congress, a stage-meaningful assembly. At today's meeting, we have done a lot of interactive difficulties and product objectives for a more in-depth discussion and sharing, this is a very big step forward, at least now the entire project team, we have to complete what product goals, the core needs to solve the contradictions, as well as the problem-solving thinking methods, we have discussed, really very good. But here, the product manager's basic quality requirements, I would like to repeat, also by the way recorded, lest later said I did not explicitly ask.
First, the product manager's basic quality requirements.
1, the fastidious spirit. Be a product manager must be picky, unmatched picky, in the eyes of others airtight, in the eyes of the product manager is still a flawed. But we have to do a breakdown of the product, a product operation of a product planning. This can be subdivided, product planning requirements of the spirit is critical, and product operation requirements of the spirit is toss. Have talked with a lot of people before this kind of concept, toss out of nothing and exaggerated ability, need to be flexible and active good at diehard momentum. In fact, many people have one of the characteristics, but many times are unconscious, did not sum up this trait, and consciously to hone, so it is difficult to play to the extreme. There are times when the two people can take care of the same person, and the 2 kinds of spirit can be used easily. The critical spirit has a decisive basis, that is, the unique ability to appreciate the outstanding, or to say appreciation of taste. To appreciate more excellent things, and understand the reason why it is excellent potential success secret to well-informed, discerning bead ability accumulation, as a critical foothold of this. A small example of how a man's character is good, you just need to look through his circle of friends and the core topics of the circle.
2, can withstand loneliness. Success is not a time, and a real cause of concern for the industry products, the need for the right and other aspects of cooperation, this is a very need to practice the internal strength of the industry, not only the test of wisdom, diligence, but also test the patience and dedication to the determination of the accomplishments, this is to exercise a For each product to find the root of the settlement, and will play to the extreme, and then combined with other resources, icing on the cake. The deposition of the time, calm down the mind self-cultivation, never quick success, covet the immediate. In fact, a lot of potential very good product managers, the reason is not finally more than a step, is because they are vulnerable to the immediate interests and market, put down the pursuit of the fundamental value of the product excellence, and do some of the goose eggs, eventually impatient, flow in the embarrassing situation of underachievement. The latent dragon is in the deep, the cultivation is a must pass the stage, the retreat is the soaring after closing.
3, resistance to live pressure. In fact, in terms of product experience or functional design, there is no right and wrong points, only good and better difference. Therefore, the whole life cycle of the product, there will be from all directions to the product comments, suggestions and even orders. If the product Manager can have complete product ideas, data analysis and user needs analysis, step-by-step product version planning, scalable demand storage, rich industry experience and strong personal influence, then in many issues and disagreements, can be able to convince the relevant personnel of the evidence. In the acceptance of the opinion, after detailed professional analysis, can identify their own product strategy is the sustainable development of the time, it should play the above mentioned characteristics, to carry out the gradual PK and persuasion, to maintain the stability of products, the development strategy of unity of knowledge and behavior.
4, personal influence. Speech right, the comprehensive performance of professional ability. Sometimes, when we discuss the problem together, the person who is involved in the conversation decides whether his words can arouse the attention of the people. And all this, for a future goal to be independent in charge of a star product manager speaking, is very important to consciously accumulate capital. To tell you the truth, if you haven't experienced more than 50 mobile apps, no professional 5 professional mobile phone software reviews, never done user research and data analysis of the product manager, perhaps I only give him 2 or 3 times to speak of patience, if he did not take the opportunity to seize the 2, 3 times, Unable to show superhuman sensitivity and wisdom, it is not only me, but our entire team will not trust his comprehensive product capabilities, his views are rarely taken seriously, no personal influence can speak. In the demand review meeting, if a product manager, can tell me the same kind of interaction in one breath, in which several software used, who good, fortunately, who poor, poor, then I must be impressed with this person, will listen more carefully to his speech, more serious to think. I often have a bad temper, and patience is not enough, because the development of a potential product manager, in fact, very time-consuming and laborious, so not every product personnel can be taken care of. Each of us in the treatment of products is actually have their own temper.
The above mentioned a number of issues, in fact, there is a most essential quality, is the product manager's sense of mission, or used to be a boss of the company, the industry to integrate. In an industry, the development of the industry, personal positioning, as well as to achieve the position of the industry to pay personal efforts, and so on, add up is a sense of mission. I'll have a chance to talk about it later.
Say today's meeting, when someone told me that the iphone version of the read and write operation is lower than the other version of the time, I asked why did not send data out, why did not go to track access to users, why not to the phenomenon of in-depth data analysis, and strive to find the most central reason? At that time the product manager is very vacant to see this I, I think: On a version of the stage problems are not immediately the strict investigation, follow-up product sustainable development Why continue to appoint to you? Of course, I didn't say that at the time. A product manager, in a time of the details of the unprofessional, disrespectful, not self-examination, his future product strategy, how to serve the public? What if it really becomes the locomotive of the project team?
Today's meeting, focusing on interaction and product goal discussion. Several key product strategies have been made clear, but the interactive design capabilities of the final product are still a persistent exposure problem. Before, I repeatedly stressed the product thinking logic, the important principle of refining, reflection and negative details, constantly reproduced in today's seminar, do not know whether the product managers are aware of. Well, about product objectives, principles, functions, 3 aspects of Product Manager product design ideas, there are opportunities for us to discuss in detail, but this requires a product to do a detailed analysis process, involving a number of sensitive product strategies, may not be open to discussion.
Follow-up to talk about products.