The development characteristics of Internet new products-book "Pay War"

The book "Pay War" is about the development of PayPal in 2000 and ebay, and the last story ebay has bought, but today, look at some of the recent years and now some of the Internet product development process, is how similar, summed up these features include:

1, do the product is to create a new industry, to give people a new way of life, will disrupt the old pattern, the elimination of backward productivity, the general public is not accustomed to do not believe that the interests of those who are damaged will be hindered;

2, the first to rely on cash rebate/bonus pull customers, competitiveness is the square of customer number;

3, at the beginning of a group of competitors, but most just hit a soy sauce, then there will be one or two opponents with you to die, and then continue to die, and then merge or be a larger crocodile acquisition, from the user's return and bonuses are not, users have no choice;

4, the media will write professional articles analysis of your various risks and not reliable, the public will think you are a liar;

5, recruit difficult;

6, after the recruitment of people, the office is not enough to sit around the table when the station;

7, frequently move the office to cope with more and more people;

8, a lot of overtime, employees to work as their own career to do;

9, the company's internal process system has not been established, confusion;

10, Matthew Effect, once sitting steady, almost cannot surpass, once did not sit on the first position, almost impossible to surpass first.

The development characteristics of Internet new products-book "Pay War"