We are in the era of rapid mobile Internet development, smartphones and tablets are becoming more and more popular, some people even to the lack of smart phones or tablets can not live. The popularity of smartphones and tablets means that more and more users will be accessing the internet via mobile devices.
Users who access the Internet through mobile devices have more or less experienced this: some sites have no web sites for mobile devices, and most of them are not "mobile-friendly", and the reading experience is completely out of the traditional web version, and the browsing experience varies widely on different mobile devices, Many users have been greatly distressed.
According to relevant data, by 2015, the number of mobile internet users will be more than desktop users. In addition to smartphones, the number of users who use tablets or even televisions to surf the internet continues to grow. In this situation, how to make the website compatible with various types of equipment as far as possible, and ensure a good user experience, this will be an increasingly important issue.
As the saying goes, as long as there is demand, there will be a solution to the demand. Based on the background and situation mentioned above, the response web design (responsive web designs) came into being.
So what is responsive web design? Responsive Web design is a concept that Ethan Marcotte in May 2010, in short, that a Web site can be compatible with multiple terminals-not a specific version for each terminal. In other words, the page should have the ability to automatically respond to the user's device, so that you don't have to design and develop specific versions of the new devices that are coming. It is no exaggeration to say that the concept of responsive web design is born for mobile internet!
After saying the concept of responsive web design, let's talk about its practical application in concrete life. As the saying goes, the people to food for the day, a period of time before the National film, "China on the tip of the tongue," the instant corrosion of food safety suppressed by the Chinese people "eat" desire, the food of the great power cast the deep-rooted food complex.
"China on the tip of the tongue," after the broadcast, triggered a lot of netizens around the crazy pursuit of food, many cargo began to look everywhere for food, the catering industry has become a natural one of many beneficiaries.
Before the advent of the mobile internet era, people can only use the home computer to search the Internet or to hear people introduce where there is good food. Now, for food, the preferred tool is mobile devices such as smartphones. Previously, according to Google's survey data showed that on Valentine's Day, 62% of the restaurant search is through mobile devices. This data is not surprising, and it is believed that most consumers have had the experience of using mobile devices such as mobile phones to find restaurants.
The above information, for restaurants or other not "mobile-friendly" sites, it is indeed worth their thinking. Because of the increasing number of consumers looking for restaurants through mobile devices, restaurants need not only to have distinctive food, but also to have enough "friendly" mobile sites for cargo to find, so that they can bring in customers.
Or the old saying, as long as there is demand, there will be a solution to the demand. There is a Web site called Quickfire that successfully uses responsive web design to launch a service for major restaurants-setting up a website and regularly updating the latest news about restaurants, and, more importantly, Web sites that are compatible with any mobile device, regardless of screen size or resolution, Can bring the best experience to the user.
The above is just a simple introduction of the response web design in the real life of the successful application, in fact, responsive web design for various fields of various industries. As we all know, the vitality of the site is traffic, as more and more users through mobile devices to access the Internet, responsive web design has become a trend.
Since many designers are unfamiliar with the concept of responsive web design, it may not be widely available in the short term. But to be sure, in order to make all sizes of the screen and mobile terminals can access to more sites, responsive web design will be more and more mobile terminals to mainstream.
Via Mackrillmedia
(Danice for Lei Feng Network, reproduced please specify!)