Bright Mother Program Network small series and we share is the marketing strategy there are ways, do not know the small partners to see the small series for everyone to organize the marketing strategy five ways to explain it.
Strategy one: Knowing the enemy, Baizhanbudai
To compete with competitors, the enemy is the key to the development of offensive strategies, not to fight unprepared. The system collects competitors ' information, analyzes the pros and cons of competitors, and searches for the weaknesses of opponents to attack. Get as much information as possible from your competitors. The establishment and implementation of competitive information system should achieve two principles: practical and effective.
Strategy two: Evasive, * * * * weakness
In the confrontation with competitors to choose the weak links of the other side of the weakness of the market, do not choose the competitor's strengths and competitors have a positive confrontation, to avoid the real, the price of the competition to control the attack is often more than in other markets offensive or defensive more than several times, so it is not appropriate to face confrontation, But to target the weaknesses of competitors to develop market strategy, avoid its edge, in order to improve the efficiency of resources at the same time, a strong fight against opponents.
Strategy three: Rapid storm, preemptive
The Art of war has a cloud: "preemptive, after the production of people." Whether it is in the product selling point, media resources, or channels, terminals, must be head Start, pre-emptive, in order to overwhelm the competitor.
Strategy four: To storm weak, concentrated * * *
The Art of war often focuses on the dominant forces, conquer. There have been countless successful war cases in history. This is the case with the war of War, which is to choose a centralized strategy in a market dominated by competitors.
Strategy five: To seize the position of marketing, to do
Combat stresses the principle of the same, marketing offensive is the same truth. What we want to do, is to let the advantages eventually turned into a winning trend.
The five methods of marketing strategy by Ming Jia's mother