Mall
A friend who has worked in the traditional industry for many years wants to go into the internet industry and ask me how to use its real resources to make a fast profit-making web site at a lower cost. Because I have always thought that E-commerce is the trend of the development of the body, so we talked about the profit model of E-commerce, here are listed in our conversation a few questions:
(This article is about the network profit model, not literally)
What is the biggest difference between supermarket and mall?
How are traditional supermarkets and online supermarkets different in operation?
What are the differences in the operation of the traditional mall and the online mall?
What is the difference between online supermarkets and online shopping malls?
If you are a little understanding of e-commerce friends, you can first seriously consider the above questions, first of all to summarize your own views. And then we'll talk about it. :)
What is the biggest difference between supermarkets and shopping malls?
The biggest difference between supermarkets and malls is their basic profit model:
1. The supermarket is mainly by selling products to make money
2. The mall is to make money by renting shops
Second, online supermarkets and traditional supermarkets in the operation of those different?
The word online supermarket may sound strange to you, but at present many large e-commerce sites in China should not belong to the online mall, but belong to the online supermarket. Like Joyo nets.
This kind of web site basically just moved the online supermarket to the internet, just less than the traditional supermarket store cost. These cost reductions can make the price of goods in the online supermarket lower to attract customers. But it doesn't work because it's easy to use the Internet.
Because do have a certain scale of online supermarkets also need to consider the inventory problem, the single Joyo net warehouse has 6 football fields so big,
The logistics cost of online supermarkets is much higher than that of traditional supermarkets, because every single business will use logistics.
So it's not easy to run an online supermarket. For the previous sale of Joyo former Mister Lei June, is also filled with emotion.
What are the differences in the operation of the traditional mall and the online mall?
For the online mall I mentioned here can understand this, online shopping mall is actually just a platform, and the traditional mall very much like. Can make a dozen such analogy: Online mall is like to engage in traditional mall, you have to do a building, and then let it inside the equipment, popular good, so that businesses stay in, accept their rent can be. In the meantime good there are many other profit points.
The people running the mall are very smart, they do not participate in the sale of goods, inventory, logistics and so on more troublesome things. To do is to build the mall, the operation of the mall two links, and then you can easily receive rent, advertising fees. Service charges.
However, the construction cost of the traditional mall is very large, and the construction cost of the online mall is rather low.
Therefore, the choice of profit model, online shopping mall operation than online supermarkets are much easier!
If you choose to do online mall such a model of the site, how do you use their real resources to find easy to start can also quickly how big point of entry, we will talk tomorrow.
Wang Tong