In the early development of SEO, forum BBS should be the most common mode of seoer entrepreneurship. Most seoer have done forums, so most internet entrepreneurs are very familiar with the forum model. That being the case, we must all understand how important it is for the forum to be popular.
The traditional popularity, mostly refers to the flow, but in fact not exactly the case. Traffic is only one of the forum's popular manifestations, and a lot of intrinsic embodiment, but is not a simple flow index can be displayed. The flow of a loyal user may not be as good as the number of 10 visitors, but in terms of quality it is more valuable than the 10 visitors. This is the difference between true popularity and false prosperity. So, the importance of popularity is naturally self-evident, but how should we gather popularity? The author today to talk about is in the "Old Forum", how to use the five artifacts, tightly connect users, can make "new popularity."
Forum content to be targeted
First, the content should be targeted. Want to have a stable high-quality user base, too greedy is not good. What all want, if seoer too greedy, eventually will be like the fable of the beggar, because begging too much, finally burst the clothes, all the wealth into clouds. Want to have high-quality high loyalty users, the site content must be targeted. Just do something, but do it to the extreme. For example, want to do weight loss, you should specialize in weight loss, do not look at the recent whitening heat and to do whitening. Can even be meticulous, special to do a healthy and aerobic weight loss, to have the most professional oxygen weight loss, so keen on aerobic health to lose weight, will become the site's most loyal users. The so-called'd been through water, apart from Wushan is not cloud, if you can do the ultimate in aerobic healthy weight loss, other sites even do aerobic health to lose weight, also up her mind into the site users "discernment". So these users, is the site of "death loyalty", the loyalty is very high, will never easily betray. Such a solid popularity, the forum is absolutely conducive to the heel of the invincible.
Forum atmosphere to be active
When the content of the forum has been done well enough, it is not easy to fail, but there is still a distance from the forum's success. The second step of the forum is to enlarge. People are socialized animals, will automatically approach the warm atmosphere of the place, only a part of the loyal users is not enough, they are the site users of the "elite", but "elite" is not enough to prop up a forum, but also need a lot of "ordinary people." In this way, only focus on the content of the site is not enough, it is necessary to summon popular things to do.
Online activity is a good choice in this regard. Interesting online activities can attract popularity and inject fresh blood into the site. Perhaps these popularity is not necessarily pure and high quality of popularity, but the same is very powerful. These fresh users, some are greedy for a while fresh, can bring short-term benefits to the forum, and some users will be "reborn" as the backbone of the forum. Therefore, the appropriate way to fry the forum atmosphere is very necessary for the forum.
The forum is safe to operate
Time is the greatest thing in the world, as long as the time, no matter what can be a feeling. Forum is like this, many times maybe we have no longer need this forum, but still go up to see occasionally, even if and familiar with the people inserted buffoonery dozen subjects. Therefore, the forum operation must be stable and lasting. A turbulent forum, will be very easy to cold the user's heart.
Forum stable and lasting, over time users will be the forum as their own in the network of a "home", if able to do this, the forum will have been quite successful. Therefore, the forum operation must be safe, to be durable, not halfway, to allow users to produce attachment.
Appropriate use of tools to enhance the relationship between users
Forum is a "people-oriented" place, the relationship between people is very important. In mainland China, MSN is not popular, Facebook has no place to display, at this time, the best choice is QQ group. Forum is there, the user does not necessarily go to see every day, but QQ group is different, the user will open qq,qq the use of the group every day is reflected. Even if you do not open a forum, users will not be alienated from the forum, the user relationship is very close, with feelings, but also afraid they are not loyal to the forum?
What is the forum to do under the new situation
Now the trend of the times to go too fast, it is difficult to keep up with its footsteps. In the impact of micro-BO, the forum's popularity dispersed quickly, appears very weak. SEO is the case, more and more people understand the network entrepreneurship, more and more fierce competition. The user's taste is more and more tricky, more and more difficult to get satisfied. Under the new situation, what should the forum do?
At such times, the old forum may panic. In fact, poor is changed, change is pass. At such times, it is time for the Forum revolution. The crisis will also be a time when users are bombarded with a wide variety of messages that are already in the "information half-blind" state, and they have become numb to a lot of information. Therefore, the forum in this time is not to take the heavy taste route, on the contrary, the Forum should improve its own style, the rise of its "information elite gathering place."
Summary: Just as the world will be divided for a long time must be divided, all things are sheng extremely decline, but also in the decline of the rise. As long as the forum can grasp the five major artifacts, no matter how treacherous the network form, the forum can be in the sink and float to find their own position. Splendor can bloom, and perseverance in a slump. In the era of changes in the situation, always invincible. This article first A5, sad to Say (http://www.gexings.com/) reprint please indicate the source.