The importance of the overall weight of the website from the keyword ranking

The weight of a website is a value that is difficult to measure with data, although there are now XX tools can show a site's weight value, but this only for the webmaster to provide a reference, and there is no standard, we analyze the weight of a site most direct, clear is to see a website traffic, the greater the flow of course, the higher the weight, But this is not absolutely, we should also take into account the amount of data on the site, the data quantity of high weight site driven by the keyword rankings, certainly less than the amount of data on the site to come more, so traffic on the more. So we judge a website weight should be integrated analysis.

Now many friends optimize the site, like to do a single keyword ranking, the strategy is to let a number of keywords have rankings, and then another batch, although a lot of keywords can be done up, but we found that the ranking is not stable, a little attention will be down, which in addition to the stability of the chain, Also with the overall weight of the site has a relationship, so we can first improve the overall weight of the site, and then to optimize the keyword, or the two synchronized, personally think the overall weight should pay more attention, the following look at the overall weight of the importance of the key words, tea prices this keyword as an example:

We can find that many of the rankings are the content pages of some classified information sites, from the perspective of SEO optimization, a site's home page is the highest weight, followed by the column pages, the lowest weight is the content page, that is, the weight of a text is a website's lowest, want to make the keyword to achieve ranking is more difficult , but through the price of tea prices this keyword ranking analysis, a lot of home to do this keyword sites are ranked in the back; content pages are generally not external support, from which you can see the weight of the site for the keyword ranking is how important.

Although many classified information sites seem to be subject to the "special care" of search engines, for example, global information Network, electromechanical online network, interest nets, the content pages of these sites are very good rankings, as well as the previous 58 with the city, net, Alibaba (these few seem to have been reduced by Baidu weight value), but we found through the query, These sites are very high weights of the site, not only included, the outside even strong, and the flow is very large.

From the keyword ranking can be summed up, not Baidu value those classified information sites, give them a better ranking, but these sites are very high weight of the site, classified information sites, involving all walks of life, the data is huge, driven by a very wide range of keywords.

From which we can recognize the weight of Baidu for a site is how important, if you want to allow their own site to bring more traffic, not limited to those few keyword rankings, should be based on the overall weight of the site to optimize, this brings the effect is often a few keywords can not match. Article by the price of Tea (http://www.zuipin.cn/chaju.html) Small series of original, reprinted indicating the source.