The operation of websites and columns of information type

Source: Internet
Author: User
Tags reference access

One of the great features of the Internet is the ocean of information. In this ocean of information, there is information from all walks of life. The magnitude of the information is difficult to count. And in order to find information convenient, there is a query system: Search engine.

Search engine is very convenient for us to search for information in the Internet. But in the use of the process, we are not difficult to find such a phenomenon: the search for a message in many places are displayed. This on the one hand penetrates to us the information that you look for "important degree", is reprinted and released by many websites. Another convenience also makes this information more likely to survive on the internet-even if it is closed in one place, it can still be seen in other places, even if it has been deleted in many places, and new websites are reproducing this information. This phenomenon also brings a problem to the site operators, bringing a relatively large number of access to the information channel, it is difficult to retain loyal customers.

With such a question, the author wants to work with you to analyze how the information content is run, and to find a more effective way of doing business from the FAQ that runs the channel.

The operation of the information type website


Information for the main content of the site, to support other content. A kind of information coverage is relatively wide, the other is a more professional information industry. But no matter which category, all is the information as the website characteristic, serves the user. And here, because you need to rely on this project to profit, so be sure to do the content. Good content makes people's eyes a bright, good content let a person aftertaste long. So the content is good, is the focus of information-type website. How to do well, the author puts forward the following ideas:

1. Professional and reasonable classification
It is important to classify information websites internally. Like sorting the files on the computer, in the same folder down all the files, your file is more, but when you want to find a piece of information, you will find the file of chaos, so you can not start. And do a classification management, set up a tree directory structure, it will be very good management of your data, convenient for your search.

This is true of file management, as is the case for information websites. A user access to an information class site, see a content of their own needs, when this content can not meet their needs, users will inevitably continue to find. When you look up, the specialization and rationality of your classified catalogue determine the convenience of the user.

Here, professional depends on the operator's industry height, reasonable depending on the seriousness of the operator. So in doing this work, a professional knowledge and serious responsibility of the staff, for the construction of the site is very important. Professional and reasonable classification can not determine the user is absolutely loyal to this site, but it is possible to enhance your site on the overall user's stickiness.

2. Full and substantial content
In addition to having a professional and reasonable classification, more fundamental is the content of your website. Professional, reasonable classification is to serve the content. If the content is not good, then your classification do a good job, your site can only be called as a template, shelves. User needs is not a template, not a shelf, is content.

2.1 Whether the content is professional
Keep in mind that the content you post is for users in this field, and how much he knows or wants to know about the field. So the content here, if not very professional, but also can not digress, empty.

2.2 Whether the content has reference value
The information of an industry is very many, can make a screening, choose more valuable information.

I'm not against copying information here, but since it's been copied, take it seriously. Once saw a website information, although is extracts, this to nothing, the content also can, but see behind, actually saw the article source website advertisement content, let me very puzzled. On this site, I naturally lost goodwill, do not know whether you have the same feeling, if there is, do it yourself, do not be so not serious.

If one of your staff members can analyze some of the industry information, and make some comments, that is the best, the network may be the most popular or "first-hand information." But it's best to have professional depth.

To emphasize the operation of the error, the common points are as follows:
1. Blind perfection
All is not a bad thing, but in the inability to do the whole, it is better to do fine.
2, information extracts do not add filter
Staff will copy, paste, and even the content does not look, only to see the theme. There is no need to think about the quality of information.

Operation of Information column


Information as an auxiliary column of the site, his role on the one hand enrich the content of the site, on the other hand, through the information has attracted a certain amount of traffic, and more important role, for the website of the service industry to provide reference information. Such information columns may not need information such as comprehensive, detailed classification of web sites, but the content is also an important part of the operation to grasp.

No need for careful classification does not mean that no classification is required, and the classification is to system your information. This needs to be based on your site's industry positioning specific analysis.

Content, the same should follow a Web site standards, should not be lowered requirements, here is not repeated. The difference with the industry site may be that the information is best associated with your Web service. After all, this is only a supplementary column, is to assist your site's services. If you can't do this, I think you can do without this column.

Above is I to the information website or the column some views. If you have different views or more views, you can give me a message to discuss together.




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