The processing method of enterprise negative information

Enterprise negative information may be the problem that every enterprise must face, as the saying goes, bad news travels thousands of miles, this sentence will verify the negative information to bring us serious harm. There may be negative information in any big business, and if your company has no negative information, it can only mean that your business is too small or brand influence is not enough. Even internationally renowned brand Siemens has negative information, so negative information is a problem we can not avoid. We can recall that when the Siemens refrigerator and washing machine quality problems, Weibo celebrity Luo Yonghao on Sina Weibo published a few micro-blog, attracted a network of hot discussion. Due to the improper handling of negative information, Siemens directly led to a reduction in the credibility of its electronic products, sales fell by 20%, to the loss of Siemens billion. This shows the harm of negative information to our enterprises. Enterprise negative information processing methods timely and properly, can reflect an enterprise crisis public relations ability, can also improve the credibility of enterprises, so whenever the enterprise has negative information, we must calmly face. Here for you to introduce some of the negative business of the basic treatment methods, thought that we provide reference.

1. The first emergency meeting will be convened. The purpose of convening an emergency meeting is to emphasize the point: don't go to the negative of the enterprise, let alone Baidu search the company's negative. This reason must be clear to everyone, because each of our employees are a certain sense of corporate ownership, when they found that the company's negative information on the network, they will seriously to care about, to see what is going on, and then may one, wildfire, caused by the company's hot discussion, When everyone in the company clicks on this negative message, the negative information is already getting a high weight, so it's hard to suppress. So to the company's staff to understand the weight of this truth, do not click on these negative, not to the outside people to promote, to remain calm, this is very important.

2. Again, the negative information should be suppressed. The most direct way to suppress negative information is to cover it with positive information. This will have to mobilize the strength of the whole company, we have to collect the company all the high weight of the blog, in the above send some positive information, and then let the company's personnel to click and do praise, the weight of the blog sent a positive message plus the company's personnel to click, as long as Baidu included, the weight will be very high, When the positive content of this high weight exceeds the negative content, the positive information will be ranked more than the negative information. Our company has personally experienced such a thing: The company sold in Sichuan this year, a Futian led advertising car quality problems, mainly because of the Futian led advertising car chassis quality problems, and our company is only responsible for led advertising car modification part, So our company's customer service staff have to buy this led advertising car customers to explain, because the chassis of the LED advertising car is Beijing Futian Company production, the quality of the problem can only find Futian company to solve, but the customer is not appreciated, a recognition is because of our company's led advertising car quality problems, A lot of negative information about our company is published in Baidu, such as Chengli media led advertising car, Chengli media led advertising car How such information, the previous several Baidu know is our company's negative information, when our company held all staff meetings, and use the power of the network department, with negative information to cover, A night later, the company's negative message to the LED advertising vehicle has been on the second page, and the company's negative information has finally subsided.

3. For those who slander our company's negative information, we can not directly find a professional deletion of the company deleted, because if it is a competitor to the whole of us, these negative may be a lot of, the cost of the deletion of the company is too high, we can find a solution to their own. If these negative description of the situation is non-existent, we can directly to the Baidu complaints, complaints only need to specify the content of the complaint and the URL, do not remember that is to take your business license copy, generally Baidu is more cautious to deal with these problems, because Baidu if not in time to deal with, Very easy to be sued by the enterprise, Baidu certainly do not want to cause trouble, so generally will be deleted post processing. And then we'll reveal a secret. But it may be a little disgraceful, but it is very practical, if this post can not be deleted, you may reply to some yellow information above, and then use another account to the Baidu to complain, so Baidu very quickly deleted this post, of course, this practice does not necessarily work oh, Everyone can go and try it.

In the face of the company's negative, we need more than a calm, more calm, usually pay attention to keep some blog, more than a few high weight Baidu account, and the company's personnel to carry out regular negative information training, so in dealing with the company negative when we can strive for initiative.

This article by Chengli Media led advertising car http://www.ledche.net/original offer, reprint please respect original information.