The promotion strategy of MAP website

Strategy | promotion

The promotion strategy of MAP website

A The characteristics of the electronic map:

1. The electronic map service belongs to the convenience service

2. The electronic map belongs to the Netizen Common tool

　

Two What are the most important promotional tools for electronic map websites?

Answer: Word-of-mouth!



Three How to do Word-of-mouth marketing through the internet?

Answer: Commonly used tools Web site Word-of-mouth Marketing, need the following steps:
1. Attract Basic traffic
2. Stick the user, let the user remember the website
3. The adoption of relevant strategies to promote user Word-of-mouth to promote the site



Four How to bring large base traffic with the lowest cost?

1. Search Engine Rankings
2. Internet Network Launch
3. Navigation website Landing
4. Local site cooperation



Five How to make a website stick to users?

1. Website design should be humanized

2. Highlight the characteristics and personality of the site

3. The domain name is good to remember, appropriately prompts the user to remember the website domain name

4. Appropriately prompts the user to add a Web site to his personal computer favorites

5. Other policies: Desktop shortcuts, client programs, mailing lists, and more.



Six How to let customers take the initiative to help us to word-of-mouth publicity?

1. Let the user feel in the heart of our site good

2. Using a variety of hints to let users go to our site to tell his best friend

3. From the outset to create a website brand image, so that the brand into the hearts of users

4. Other policies ...