The secret between Enterprise website, network investment, industry website and website SEO

Many people think that the network propaganda of enterprise should be to build a website, listed above all kinds of products, but the enterprise is not direct to the end customers, the company's direct customers are distribution agents, so our business activities in the network is actually for the network investment, promotional products are only to improve the success rate of investment.

At present, the enterprise network investment is mainly in the industry portal online, although the industry portal online customers a lot of, but the common enterprise found that the money spent a lot, the effect is not how, this is why?

We analyze, the enterprise website is to advertise the enterprise, the face of the customer is the distribution agents, and the industry portal is the real customer is the enterprise, all of the industry's enterprises to stay in the industry portal, enterprise real customers-agents to enter the portal network is indeed more, but because of the portal network of enterprises too much, The competition of the enterprise becomes extremely intense. Metaphor of our website, Guangdong integrated ceiling brand rich Xianda integrated ceiling, stay in the industry's industry portal network, the main purpose of course is to recruit all over the franchisee, the industry portal inside the intention of customers, although the quality is relatively high, the number of many, but compared to the enterprise is less meat than the wolf, An intention of hundreds of enterprises want to contend with, some of the big enterprises have economic strength, willing to make a lot of money, the site to the customers, network customers are basically they break, other enterprises to get customers the chance of decreasing.

Then we other enterprises how to network investment? Find a way to make the intention of customers with us one-on-one, the success rate has increased greatly.

Usually our companies have their own corporate web sites, but these sites are usually just a few product shows, plus a company profile, and customers usually only from our business card Yellow Pages access to the site, almost no traffic. Then we have to do is to do SEO optimization for the site, let search engines better included, can also be a wide range of related websites in the relevant articles and add links to the site, so that not only can improve the visibility of the enterprise and display rate, but also to improve the ranking of search, so that the intention of customers through the network initiative to find us, Be one-on-one with us instead of competing with hundreds of other peers in the portal.

Now talk about our corporate website seo how to do?

First, can not be like ordinary personal website or entertainment site SEO, as the personal site is the pursuit of traffic, PV and IP number, the greater the flow, the more revenue, so the personal site SEO is to do everything possible to get traffic, then the content can be a little, as long as the attraction of the Click, Also need not be too concerned about the quality of the chain, correlation and so on. Although the enterprise website also wants the flow, but does not need the not intentional flow, the visitor enters your website, but discovers that is not oneself wants to see the movie, immediately left, this kind of flow has what use? The Enterprise website needs is the high quality intention customer, then, the content must with the profession correlation, the chain best quality is good, with the profession correlation degree is high.

Second, the company's website SEO can not as before, do are the same product list, the purpose of the enterprise site is to attract investment, in order to find distribution agents, so the site's SEO optimization is mainly for investment services.

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