The site title of the battleground, how to let the title resources play a greater value

Title, a site's core resource element; title, a key element that attracts the user's attention; title, a sketchy of the core; Ancient Seoer Master of the battleground!

The title of your home page can even determine the survival of your entire site, so the title of the setting is crucial! Novice in the planning of a website, the first and foremost is to establish the central idea of your site, what is to do a website? This must be clear, to understand, do what the site you are not clear, you do not mix in the SEO industry;

Some people, greedy heart, do a station, want to put a lot of things to include, for example, do a hospital site, what male, what gynecology, what beauty To go into the whole; Do a product station, this product also do, another do not want to do, what all do, resulting in this site lacks the core focus, do not know exactly what to do a website!

Do you know what your website is going to do? After determining the direction, followed by the internal layout, then the direction set, the user will be set down, because our site is to give users to see, we have to understand the real needs of users.

Web sites that do not target users ' needs are spam sites.

Determined the direction and users, then the most important thing is to analyze the user needs, get the user search keywords, put your keywords in the most valuable resources, in order to improve its maximum value!

So what words should be put in the title of the website, and how to put it? What can be done to maximize value?

We first want to analyze the user's search intent, and in-depth excavation, will meet the needs of users in the title of the most prominent position, and also with the intention of the user potential; only in this way, our title resources can be maximized to explore, in order to let us occupy a favorable position, to attract more users click!

A little abstract; Let's give you a real knife. The sand table walkthrough of a solid gun:

We come to Baidu "Suzhou Decoration Company"

Analysis: I as a user representative, search "Suzhou Decoration Company" The purpose of what?

The existence of factors: looking for a decoration company, and is Suzhou local;

Potential demand analysis: a lot of decoration companies, is not a casual find a line it?

Conclusion: No, to do is to find a reasonable price, and trustworthy, well done decoration company

Then after this deduction, we know, the user search "Suzhou decoration Company" words, want to find a better local decoration company for the purpose, for which one, temporarily not very clear (if clear, it is directly search its name).

"Decoration Company" Suzhou 95 decoration companies 1156 Cases Hot Promotions _ Qi Jia Net

Suzhou Decoration Company rankings, decoration company quotes, love Home network-Suzhou, decorative nets, decoration network 、...

Suzhou Decoration Public decoration area look like the construction of the real picture of the case map case multiple cases ... · Suzhou Ming product Decoration Design Engineering Co., Ltd. Suzhou fell in love with home decoration Design Engineering Co., Ltd. SZ.365AJW.COM/2012-5-4-Baidu Snapshot

"Suzhou Asahi Cloud decoration Company official network" "Suzhou Decoration Company" "Suzhou Decoration design company ...

Suzhou Xu Yun Decoration Company is one of the best Suzhou Decoration Company, undertake: Suzhou family decoration, Suzhou Villa Decoration, Suzhou Office decoration, Suzhou plant renovation, Suzhou store decoration, Suzhou Outdoor advertising production and installation of decorative design ... www.szxuyun.com/2012-5-4-Baidu Snapshot

This is the top three Baidu search, we analyze, the title more fully utilize the resources, can be more value to play to the maximum! (Exclude the chain of factors here first)

The first title to provide users with the information is: how many decoration companies, how many cases and site name;

The second title provides the user with the following information: ranking (potential to see that good, that's bad), the decoration of the offer, and the name of the site, etc.

The third name is provided first is a company name.

From the above three records, we can analyze the second to meet the needs of users, and also solve the user a potential demand, if I really is a looking for Suzhou decoration Company Then I will choose the second, the second is the most attractive to my eyeball, the most can meet my needs!

Don't believe it, let's come down and see what Baidu has to offer to some of our user-search words to see this:

　　

Baidu related to a large extent of the search has appeared to the best decoration company, indicating the user in the selection of the appropriate, the greatest demand or find the best! Then we have to do everything possible to meet the user's search needs, in order to truly meet the user, in order to attract users to click, in order to win the battlefield! Therefore, the title of the controversy, it is particularly important! Our title How to choose, we have the title of those things, these are in the battlefield before, do a good investigation, only the full use of the title resources, to be invincible!

The source of this article from Changzhou 102 hospital http://www.102guke.cn/operator experience to share, reproduced this article please specify this copyright information