Three questions about page 404 settings

The 404 page in website construction is displayed when a website encounters an error. In a website operation, 404 pages are inevitable. For example, the website is incorrectly entered by the user, or the webmaster accidentally deletes the content of a page, this generates an HTTP 404 error code. Since the emergence of 404 cannot be controlled, we should do a good job of dealing with the aftermath after 404, and make good use of the 404 page for site optimization and user experience services. In general, 404 page is regarded by the webmaster as an important means to handle invalid links. Using 404 page can also bring obvious help to the website. There are many problems with page 404 settings. Here I will focus on the settings of page 404.

1. Why does the website set a 404 page. First, let's take a look at the benefits of setting the 404 page to understand why we need to set the 404 page.

1. Setting the 404 page can block invalid links on the website. webpage access failures may occur due to accidental deletion or website revision, at this time, setting a 404 page for the website will make the inaccessible page a valid page to guide the user to return to the website to browse other pages.

2. If you set the 404 page, you can tell the search engine that this page does not exist. When crawlers crawl, you can use the information provided by the 404 page to urge the search engine to delete or update previously recorded pages.

3. give users a certain sense of trust in the site. When a user accesses a page that cannot be opened, if an error page is displayed in the browser, the user may think that the website is relatively spam, and the website is not serious. If a friendly 404 page appears to guide the user to return to other pages, therefore, the user should think that the site is good, security and error handling are in place, so that the user will trust the website more.

2. How to configure the 404 page of the website. Setting the 404 page of a website is easy for IIS. You can set the 404 page on the "custom error" property page in the IIS website function settings panel. Complete the 404 page and put it in the root directory of the website. After setting it, you can test it. For a VM, you can usually find the setting item on the 404 error page in the VM control panel and set the webpage. If the VM does not support the 404 page setting, you can contact your space service provider. After the settings, if we enter a webpage that does not exist in the website, the browser will automatically open the 404 page we set. If the system does not display the page you set, it indicates that you have not set it. You can check it and then test it until it reaches the required position. A friendly and non-novel 404 page setting is very helpful for Seo website optimization and user experience. 404 page is actually equivalent to a jump link to an invalid page, however, this jump link can automatically or automatically redirect users. 404 The creation of pages should guide the extensive use of links, such as the classification pages and Special Recommendation pages linked to sites, you can call js to call the content pages that are widely recognized by users on the site to the 404 page, so that users can selectively return to the site.

Third, what is the impact of the 404 page on Seo website optimization. After we set the 404 page, when the spider crawls, it will receive a 404 error notification and will not capture the content of its webpage. On the contrary, if no 404 page is set, the spider continues to capture the page, and may eventually generate many invalid pages. As a result, the page information is accumulated repeatedly, in this case, the website may be downgraded. In severe cases, the website may even be attacked by K. On the other hand, setting the 404 page also improves the user experience and is friendly to the user experience, which will undoubtedly add extra points to the SEO website optimization effect.

This article is from Yunnan Yingke Information Engineering

Three questions about page 404 settings