Today, Microsoft finally officially launched the new search engine Bing

MicrosoftComing soonNew Search EngineIt is no longer a secret. Today, Microsoft finally officially launched Bing, the successor of Microsoft's unsuccessful search engine live search. Previously, Bing, a search engine called Kumo, is expected to be open to the world in June 3, the latest move Microsoft has attempted to snatch market shares from Google. According to Microsoft's message, Bing also hopes to provide a good user experience in four vertical search fields while providing users with a good general search engine experience. These four areas are: purchase decision-making, travel planning, health status research, and local shop search.

In many ways, Bing's live search interface is very similar, and the search box is surrounded by a large "cover image". The biggest difference between the two is thatBingAdded a Search Guide on the Left bar, even though Microsoft says the change is invisible to users. The company claims that Bing will bring a brand new Internet search method by providing users with a rich, convenient, and more organized search experience. For example, when a search result involves a restaurant, Bing will integrate comments from customers.

No best, only better

AccordingMicrosoftMessage, "30% of searches are discarded by users because there are no satisfactory results. "We have no way to test Bing, so whether Bing will be as good as Microsoft promises will have to wait. We have seen too many unfulfilled promises in this field (we say you, CUIL), so we won't easily draw conclusions before we test Bing in person.

However, there is one thing that no one doubts. For a search engine, it is not enough to compete for a share from the market leader Google.MicrosoftIt is said that Google's huge market share will slow down its innovation speed (Link). However, we will wait and see whether Bing can provide enough innovation to attract users to change search engines. After all, Yahoo's search innovation was fierce, but it did not win a new market share.

Virtual Earth, farecast, cashback Renamed

MicrosoftMicrosoft also announced that its map platform Virtual Earth would be renamed Bing map. The Travel search engine farecast (previously called Live Search farecast) will also be renamed bing travel. Live cashbackProgramNow it's Bing cashback.

Decrypt Bing

MicrosoftA new website, discover Bing, is also released, which provides all the details about how Bing works, and will also provide the decision-making process details behind the production of this product. If you still don't think it is enough about Bing, our friends on CNET also have an in-depth report on the birth process of Bing (link ).