Top of the wave reading notes--7th Oracle

7th Chapter Oracle
Pioneer of pure software company
Microsoft 1975
Oracle 1977
Company Development
1977 SDL
1979 RSI Relational software company
1982 Oracle
The world's second largest software company
IBM took advantage of IBM's non-emphasis on relational database development, enabling Oracle to develop first
Win in business mode, buy software only
Cause hardware vendors to bundle his software
IAF Interactive development tool enables other vendors to do two development
relational database
1970 IBM Edgar. Cordell proposed
1977 Ellison founded SDL Software Development Labs Inc.
1978 Oracle1 developed, but not on the market.
1979 Oracle2 Business Relational database management system developed by the first pure software company
The physical layer is completely separated from the logical layer
Competitor
Informix
Sybase
Ibm
DB2
Microsoft
The way to win
Positioning and product Promotion
Pay attention to profit
Successful mergers and acquisitions
Mergers and acquisitions Sun
Make fewer mistakes